Browsing Symposia & Conferences by Issue Date

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The Determinants of Capital Structure: An empirical Analysis of Listed Manufacturing Companies in Colombo Stock Exchange Market in SriLanka

Prahalathan, B. (University of Kelaniya, 2010)

Capital structure/leverage level of the firm determined by several factors. Proper capital structure leads the firm to achieve the better performance and ensures the sustainability in its operation. Even though there are ...
AN INVESTIGATION INTO THE CONTRIBUTION OF INSTITUTIONAL CULTURAL PARADIGMS TO THE EFFECTIVENESS OF POSTGRADUATE PROGRAMS: A COMPARATIVE STUDY OF UNIVERSITY OF MORATUWA AND UNIVERSITY OF KELANIYA

Subasinghe, R.; Wickramasinghe, V. (2010)

Although the state university system of Sri Lanka requires undergraduate degree programmes to be provided free of charge, postgraduate degree programmes and other services such as consultancy and research and development ...
QUALITY IN HIGHER EDUCATION: WHAT SAY THE UNDERGRADUATES?

Munasinghe, M.A.T.K.; Rathnasiri, U.A.H.A. (2010)

All over the world, as tertiary education grows rapidly and its cost continues to rise in both public and private sectors there is increasing interest in quality aspects of education. Quality is one of the many concepts ...
Keyword Advertising Advisor (KAA): An automated system to provide precise information for effective keyword-based advertising

Gamage, K. (University of Kelaniya, 2010)

Keyword-based advertising is vital in online advertising as it is a significant technique that extends the business horizons. This technique helps to advertise in a timely and accurate manner by eliciting information ...
Growth and challenges of retail market in India

Yadav, S.K.; Bargal, H.; Sharma, A.; Shukla, R.; Saxena, B.; Phalke, M.; Ghune, N. (University of Kelaniya, 2010)

The retail sector of India has come-forth as one of the most dynamic and second fastest growing industrial economy with several players entering the market. But all of them have not yet tasted success because of the heavy ...
Exhaustion and stress: an empirical study among workers in apparel industry of Sri Lanka

Fernando, W.R.P.K.; Selvam, M.; Bennet, E. (University of Kelaniya, 2010)

Stress is a normal part of human life in the modern world. And everyone has to cope with it. The effect of stress is a deviation from the existing physical and psychological damage of human life. The aim of this paper ...
Does simple marketing techniques applicable to farm gate level of up-country vegetables? A case for Welimada area, Badulla district

Fernando, I.N.; Nilmini, S. (University of Kelaniya, 2010)
Promote Uva as a remarkable tourist destination; with special reference to Badulla district, Sri Lanka

Fernando, I.N. (University of Kelaniya, 2010)
AN EMPIRICAL STUDY OF THE RELEVANCE OF ACCOUNTING INFORMATION ON INVESTOR?S DECISIONS

Perera, R.A.A.S.; Thrikawala, S.S. (2010)

Recent empirical work has suggested that Accounting Information (AI) have lost their relevance to investors significantly over the past few decades. AI contained in financial statements to be accurate and transparent enough ...
Thinking towards stakeholder satisfaction in higher education: an application of performance prism

Singh, K.; Weligamage, S. (University of Kelaniya, 2010)

Quality of service and customer satisfaction is key concerned area in the today’s business. When considering education, quality of educational service and stakeholder satisfaction can be taken as more important. Most of ...
Learning style orientation among marketing and entrepreneurship undergraduates with special reference to university of Ruhuna, Sri Lanka

Rupasinghe L.R.; Buddhika S.A. (University of Kelaniya, 2010)

Recent efforts to improve higher education have focused on improving the learning process in education. Although researchers have recognized the importance of designing tailor made learning programmes to individuals there ...
A case of an accountancy study programme in Sri Lanka to improve relevance and quality of undergraduate education: a new dimension on institutional view

Senaratne, S.; Gunarathne, A.D.N. (University of Kelaniya, 2010)

The quality enhancement of undergraduate education is presently, a much discussed area in Sri Lanka, with the implementation of the World Bank funded Improving the Relevance and Quality of Undergraduate Education (IRQUE) ...
Impact of job design on employees’ performance (with special reference to school teachers in the Kalmunai zone)

Hussain Ali, M.A.M.; Aroosiya, M.A.C.F. (University of Kelaniya, 2010)

The objective of this study was to investigate the impact of job design on employees’ performance in the school of Kalmunai Zone in Sri Lanka and which factors of job design highly influence on employees’ performance in ...
Television advertising and food demand of children in Sri Lanka: a case study from Galle District

Samaraweera, G.R.S.R.C.; Samanthi, K.L.N. (University of Kelaniya, 2010)

The main objective of the study is to seek the relationship between food demand and television advertising focusing on children in Sri Lanka. The study used primary data with 100 children in-between the age of 9-14 ...
Psychology of web design; attractive visual cues for web users in Sri Lanka

Widanapathirana, U.J. (University of Kelaniya, 2010)

The main goal of the study was to enhance the attractiveness of Sri Lankan web sites on the basis of Psychological aspects. It helps to bridge the gap between user and the web site through feedback given for web designers ...
Paradigm of industry life cycle and industry life cycle shift contrast to flying geese model: with special reference to Sri Lankan readymade garment industry

Senevirathne, S.M.A.G. (University of Kelaniya, 2010)

The Flying Geese model was used to explain the industrial development in latecomer economies with industry life cycle origination, growth and decline and industry life cycle shift form country to another, especially for ...
An Analysis of Switching Behavior of Pre-paid Mobile Users in Sri Lanka

Dissanayake, D.M.R.; Wanninayake, W.M.C.B. (2010)

Sri Lanka is one the fast growing markets for the mobile communication service, and it is nearly 1.2 millions of subscribers are found in Sri Lankan market by 2008 ( TRC statistics: Sri Lanka 2008). Currently there are ...
Growth of banking services of Indian economy in post-liberalization era

Phalke, M.; Bargal, H.; Sharma, A.; Shukla, R.; Saxena, B.; Yadav, S.K.; Ghune, N. (University of Kelaniya, 2010)

The banking sector plays a vital role in the development of one country’s economy. The growth of banking sector depends upon the services provided by them to the customers in various aspects. The growing trend of banking ...
Impact of realistic job messages on competitive edge in long run

Mustafa, S. (University of Kelaniya, 2010)

Research is based on the development of theoretical framework depicting the relationship between realistic job messages and competitive edge of the organizations. Causal study is conducted by showing the impact of realistic ...
Measurement of performance of supply chains and their impact on the competitiveness of manufacturing industries in union territory of Pondicherry (India)

Nambirajan, T.; Kumar, C.G. (University of Kelaniya, 2010)

The purpose of this research work is to empirically test the measurement of supply chain performance and its impact on competitiveness of manufacturing industries located in Union Territory of Pondicherry, INDIA. In order ...

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