Abstract:
The purpose of this research work is to empirically test the measurement of supply chain
performance and its impact on competitiveness of manufacturing industries located in
Union Territory of Pondicherry, INDIA. In order to find the impact of Supply Chain
performance on the competitiveness of the organization, authors collected primary data
from a randomly selected sample of 60 manufacturing companies in Union Territory of
Pondicherry. Factor analysis is used to analyze data. Initially, attributes which are related
to supply chain performance are studied and statistically analyzed. Subsequently, authors
have done statistical analysis using Multiple regression to examine whether supply chain
performance contributed to the competitiveness of companies with respect to the
following factors; (1)market share, (2)sales growth, (3)return on assets and (4) overall
competitive position. From the present research work, it is found out that the supply chain
performance has significant impact on the overall performance and competitiveness of
manufacturing companies situated in Union Territory of Pondicherry
