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Corporate reputation and customer brand switching behavior in Sri Lankan telecommunication industry

Corporate reputation and customer brand switching behavior in Sri Lankan telecommunication industry

Jayawickramarathna, S.G.W.K.
URI: http://repository.kln.ac.lk/handle/123456789/8698
Citation: Jayawickramarathna, S.G.W.K. (2014). Corporate reputation and customer brand switching behavior in Sri Lankan telecommunication industry, Kelaniya Journal of Management, University of Kelaniya, 03(02): 68-84.
Date: 2014

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