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The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka
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| dc.contributor.author | Nadeeka, H.S. | |
| dc.contributor.author | Weerasiri, R.A.S. | |
| dc.date.accessioned | 2015-11-17T04:15:12Z | |
| dc.date.available | 2015-11-17T04:15:12Z | |
| dc.date.issued | 2015 | |
| dc.identifier.citation | Nadeeka, H.S. and Weerasiri, R.A.S. 2015. The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka, In: Book of Abstracts, 1st International Conference on Branding and Advertising- 2015 (W.M.C. Bandara Wanninayake and Others Eds.), p 18. The International Institute of Knowledge Management, Colombo, Sri Lanka. | en_US |
| dc.identifier.isbn | 978-955-4903-25-8 | |
| dc.identifier.uri | http://repository.kln.ac.lk/handle/123456789/10334 | |
| dc.language.iso | en | en_US |
| dc.publisher | The International Institute of Knowledge Management, Colombo, Sri Lanka | en_US |
| dc.title | The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka | en_US |
| dc.type | Article | en_US |
