Commerce and Management

Permanent URI for this communityhttp://repository.kln.ac.lk/handle/123456789/140

Browse

Subject: search.filters.subject.University

Search Results

Now showing 1 - 4 of 4
  • Thumbnail Image
    Item
    Market Orientation, Innovativeness and Performance in E-Learning Programme of Sri Lankan Universities
    (University of Kelaniya, 2015) Vaikunthavasan, S.; Samarakoon, S.M.A.K.
    The purpose of the study is to explore the market orientation, innovativeness and performance of the government Universities in Sri Lanka. Sri Lankan Universities were the unit of analysis. Data for this study were collected from the faculty heads or coordinators of Higher education programmmes in government Universities in Sri Lanka. Convenient sampling method was adopted, structured questionnaires were issued directly and sent through the mail to collect data and one hundred and fourteen respondents were gathered in this study. The MARKOR was used to measure the Market Orientation. Correlation and regression analysis were used in order to identify the association among market Orientation, innovativeness and performance. Three market orientation measures included intelligence generation; intelligence dissemination and responsiveness to intelligence were used to investigate their relationships with Innovativeness and performance. All three measures were found to be statistically significant and positively related to the Innovativeness and performance of the course programmes Universities in Sri Lanka. Based on the studies, the Universities were suggested to follow proper market oriented strategy in higher education system, it will lead to optimum performance achievement.
  • No Thumbnail Available
    Item
    Whether Regional Disparity Affect the Efficiency of Universities in Sri Lanka?
    (2015) Dharmathilaka, K.K.K.; Jayamaha, A.
    In Sri Lanka annually millions of funds allocate from the Government budget to the universities in Sri Lanka to ensure quality higher education system. There are 15 universities were established and functioned under the apex body of University Grants Commission (UGC). The general concern that university’s prestige depends on their teaching and research activates rather than the other facilities. However, in Sri Lanka there is an ongoing debate that efficiency of some universities are affected by regional disparity, location or size. In this study we focus on measuring efficiency of all state universities in Sri Lanka using Data Envelpment Analysis (DEA). Further analysis focused on the degree of efficiency by regional disparity or the size of the university.
  • No Thumbnail Available
    Item
    Market Orientation, Innovativeness and Performance in E-Learning Programme of Sri Lankan Universities
    (University of Kelaniya, 2014) Vaikunthavasan, S.; Samarakoon, S.M.A.K.
    The purpose of the study is to explore the market orientation, innovativeness and performance of the government Universities in Sri Lanka. Sri Lankan Universities were the unit of analysis. Data for this study were collected from the faculty heads or coordinators of Higher education programmmes in government Universities in Sri Lanka. Convenient sampling method was adopted, structured questionnaires were issued directly and sent through the mail to collect data and one hundred and fourteen respondents were gathered in this study. The MARKOR was used to measure the Market Orientation. Correlation and regression analysis were used in order to identify the association among market Orientation, innovativeness and performance. Three market orientation measures included intelligence generation; intelligence dissemination and responsiveness to intelligence were used to investigate their relationships with Innovativeness and performance. All three measures were found to be statistically significant and positively related to the Innovativeness and performance of the course programmes Universities in Sri Lanka. Based on the studies, the Universities were suggested to follow proper market oriented strategy in higher education system, it will lead to optimum performance achievement.
  • No Thumbnail Available
    Item
    Determinants of Career Choice Decision of Management Undergraduates in Sri Lanka
    (2011) Galhena, B.L.; Rathnayake, R.M.D.D.
    This paper aims to explore the influence of various factors on career choice decision of management undergraduates in Sri Lanka. Further, influence of the different individual in the students? network on career choice was also examined. Data were collected using self reported questionnaire from 156 management undergraduates in the University of Ruhuna, Sri Lanka. Males and females were almost equally represented in the sample and third and final year students were considered for the study. Survey results revealed that skills and abilities, education and personality were the most influential factors while teachers are the greatest influencers on determining students? career choice. No empirical research has been conducted on this aspect in Sri Lankan context. This paper addresses this issue and findings of the study would be important for career counselors.