Commerce and Management

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24 IMPACT OF THE WORKPLACE DIVERSITY ON EMPLOYEE PERFORMANCE OF MIDDLE-LEVEL EMPLOYEES IN SELECTED CONSTRUCTION COMPANY IN SRI LANKA
(Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Amarasinghe, A.T.N.; Welmilla, I.
In today’s business world, workplace diversity is considered as one of the much-debated topics. Diversity is viewed as an all-inclusive strategy to enhance employee performance and improve an organization’s reputation. Workplace diversity is a multi-faceted concept that will continue to evolve as more industries move toward a global marketplace. Therefore, the purpose of this research is to study the impact of the workplace diversity on employee performance, conducted in a selected construction company in Sri Lanka. The construction sector is recognized as an emerging sector in Sri Lanka, and this sector is well known as an under-researched area. This study is significant as such research projects have been sparse in the Sri Lankan context and this research aims to fill that gap. The analysis was mainly based on 103 middle level employees from the company selected through convenience sampling. Primary data were collected using a self-administrated questionnaire and analyzed through a deductive approach. The results obtained through regression analysis indicated that workplace diversity has a positive impact on employee performance. The researcher identified few limitations of this research. Time constraint was one of the problems. Respondents tend to be biased in answering the questionnaire provided by the researcher because the respondents were chosen from a single company. In conclusion, when management in the construction sector makes decisions regarding employee performance, they should consider not only the workplace diversity but also, other factors that can affect employees.
67 Years of Bibliometric Analysis on House Price Research
(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021) Zainuddin, Zaemah; Subramaniam, Tanchini A/P; Yusof, Rosylin Md
The housing market plays a significant role in developing the country's economy in terms of the capital market, employment, financial wealth, and consumption by stimulating the business cycle determined by the government, suppliers, and banks/ financial institutions. Abundant evidence indicates that the housing market has been studied by many researchers worldwide. Nevertheless, the scope of these studies only analyzed one particular aspect: the house price and its characteristics/ determinants and failed to capture the interconnections of house price with other factors visually. Consequently, the objective of this study is to analyze and provide the current trends of publications on house price studies across the world using bibliometric analysis. In addition, the study is also mapping the network connections of the keyword "house price" with several factors. The application of Bibliometric analysis and VOSviewer in the housing market is relatively new and underdeveloped. The bibliometric, which is a qualitative analysis, contains several steps. First, the study identified the keyword "house price" to search for documents in the Scopus database. The search was carryout from 1954 to 13th February 2021. In the next step, based on the keyword, the documents were screened and identified for data processing, and the data were extracted from the database in CSV format. Finally, the data were imported into Microsoft Excel for further evaluation for data analysis and Scientometric analysis. For data analysis, a summary of statistics, publication trends, top journals, author and affiliation, highly cited citations, top keyword analysis, top funding sponsor, a publication based on the subject area, document types and publication based on the country were analyzed. As for scientometric analysis, the CSV file format was extracted from the Scopus database and analyzed using VOSviewer to visualize the network connection. The result of the study is divided into; 1) performance analysis, 2) science mapping and 3) network analysis. In performance analysis, 4,284 articles published on house price for the past 67 years with Professor Dr Rangan Gupta from the University of Pretoria, South Africa, published 684 articles with 7869 citations. As for science mapping, the most influential publication comes from the Journal of Real Estate Finance & Economics, with 169 articles or 24% of the total population. The common keywords found from house price literature are; â€œhouse priceâ€• (860-14%), housing market (839-14%) and "housing", and "price dynamicâ€• (428-7%). The network analysis reveals 70961 citations with 1059.12 cities per year, 16.59 cites per paper, 39834.94 cites per author, 2.26 author per paper with an hindex of 108 and g-index of 161. The collaborative authors are Gupta, R, Apergis, N and Chang T, while the most collaborative country is the USA. The analytical information that stipulates by bibliometric analysis and VOSviewer is highly comprehensive and can assist practitioners and researchers in researching house prices. Furthermore, this study provides insights into the current trend of research on house prices.
A CASE OF AN ACCOUNTANCY STUDY PROGRAMME IN SRI LANKA TO IMPROVE RELEVANCE AND QUALITY OF UNDERGRADUATE EDUCATION: A NEW DIMENSION ON INSTITUTIONAL VIEW
(2010) Senaratne, S.; Gunarathne, A.D.N.
The quality enhancement of undergraduate education is presently, a much discussed area in Sri Lanka, with the implementation of the World Bank funded Improving the Relevance and Quality of Undergraduate Education (IRQUE) Project. In this context, this study explores the case of IRQUE Project of Department of Accounting (DA), University of Sri Jayewardenepura (USJ) in relation to the institutionalization of good practices resulted through its interventions. The study examines the institutionalization of these practices in DA by drawing inferences from New Institutional Sociology (NIS) (Scapens,2006) with specific reference to the works of DiMaggio and Powell in relation to institutional isomorphism. The study finds that DA has developed and adopted many good practices through the interventions made through the IRQUE Project to improve the quality and relevance of B.Sc. Accounting (Special) Degree Programme. Further, the study suggests that institutionalization of these good practices in DA, reflects all three forms of isomorphism viz. coercive, mimetic and normative as proposed by DiMaggio and Powell (1983).
A Comparative Analysis of the Impact of Firm- Specific and Macro Economic Factors Influence Capital Structure Decisions: Evidence from Sri Lankan Finance and Diversified Holdings Companies.
(Department of Finance, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Moulana, M. T. M. A. H.; Perera, L. A. S.
Introduction: This research describes the influence of Firm-Specific and Macro Economic Factors influence on Capital Structure Decisions of Sri Lankan Finance and Diversified Holdings Companies during the period of 2013 to 2023. Then understanding the knowledge gap then we can get the understanding of relative impact on these factors, the study concern to observing the financial strategies and regulatory policies. The research focuses on Firm-specific and Macro Economic Factors such as Profitability, Firm Size, Tangibility and Liquidity includes under Firm-specific Factors, the GDP, Interest Rate, Inflation Rate and Exchange rate includes under Macro Economic Factors. Methodology: The study applying a quantitative approach using panel data analysis. We were collected Financial Secondary data from the Colombo Stock Exchange website and the Macro Economic Factors data collected from the Central Bank of Sri Lanka website. We were used STATA software to run the data set, the Statistical techniques including descriptive analysis, Pearson’s correlation analysis and Regression analysis are were used to analyze and make interpret the connection between the variables. The hypothesis testing and robustness test to check the accuracy of the findings results. Findings: Based on the results the Profitability and Firm Size made a significant impact on Capital Structure across the sectors. The Finance Companies definitely depend on debt financing, it was impact by Liquidity and Asset Tangibility. The Diversified Holdings Companies explore more balanced approach between debt and equity, it was influenced by Macro Economic Factors such as GDP growth and Inflation. Finally, the key differences were understood in the relative importance of these determinants between the Finance and Diversified Holdings Sectors. Conclusion: The research explained the complex combination between Firm-Specific and Macro Economic Factors impact the Capital Structure. The finding delivers preferable insights for financial managers and policymakers in fluctuation economies like Sri Lanka. Furthermore, identifying sector-specific determinants, the research supports strategic decision-making for sustainable growth and Financial Stability.
A Comparative Analysis of the Impact of Firm-Specific and Macroeconomic Factors Influence Capital Structure Decisions: Evidence from Sri Lankan Manufacturing and Telecom Companies (2013-2023).
(Department of Finance, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Begum, M. H. S.; Perera, L. A. S.
Introduction: Optimal capital structure is important for the sound financial and future growth of any enterprise. This study aims to examine the significant impact of firm specific variables namely profitability, size, tangibility, liquidity and dividend payout policies in combination with macroeconomic variables consisting of; GDP growth rate, interest rate, inflation and exchange rate on the Manufacturing and Telecom firms of CSE for the year 2013-2023. Methodology: The analysis was carried out using panel data regression on a sample of 22 firms, 2 telecom firms and 20 manufacturing firms employing the criteria of market capitalization. All samples were chosen based on available ratios to accomplish the measurement of capital structure using the debt-to-equity ratio, and validity tests were applied to assess the accuracy of the calculations. In addition, the sectoral and combined examinations was conducted to look for difference and difference patterns. Findings: From the findings of the study show that this study finding of this manufacturing sectors represent firm specific characteristics, which show that tangibility and liquidity of the manufacturing firms have significant effects on capital structure decision and that firms with high tangible and high liquid assets utilize least debts. The level of profitability has a strong inverse relationship with leverage and strong positive relationship with dividend and interest rate that may be due to telecommunication infrastructure financing requirements. In the combined sector analysis, tangibility and liquidity are used as the major indexes, and the indexes of macroeconomic environment, including interest rate, exchange rate, inflation, and GDP growth had not been concluded to exert major influence over both sectors. It was also revealed that simply due to these observations, Firm size, Growth, GDP growth, Exchange rate and inflation rates held insignificant impacts across both sectors. Conclusion: This study has shown that firm specific characteristics organizational liquidity tangibility, Dividend and Profitability significantly affect capital structure decisions in the Manufacturing and Telecom industry of Sri Lanka aside from influence by the macroeconomic indicators namely the interest rates. The overall model also shows significance at the 1% level for both the telecom and the manufacturing sectors. These insights vindicate the essentiality of industry-specific financing to give firms the ability to improve their solvency and performance.
A Comparative Analysis of the Impact of Firm-Specific and Macroeconomic Factors on Capital Structure Decisions: Evidence from Sri Lankan Automobile and Consumer Goods Companies
(Department of Finance, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Kenusha, T.; Perera, L. A. S.
Introduction: Capital structure decisions are fundamental to a firm's financial management, influencing its ability to optimize resources and mitigate risks. This study evaluates the impact of firm-specific factors - profitability, firm size, tangibility, liquidity, and dividend payout and macroeconomic factors, including GDP growth, interest rates, inflation, and exchange rates, on the capital structure of automobile and consumer goods companies listed on the Colombo Stock Exchange (CSE) between 2013 and 2023. Methodology: The analysis used panel data regression on a sample of 30 companies, consisting of five automobile firms and 25 consumer goods firms, selected based on market capitalization. The debt-to-equity ratio was utilized to measure capital structure, and rigorous diagnostic tests ensured the reliability of the results. Sectoral and combined analyses were conducted to identify distinct patterns and variations. Findings: The results indicate that firm-specific factors such as firm size and tangibility are significant in shaping capital structure decisions. Firm size positively influences capital structure in the automobile sector, while tangibility shows a marginally significant positive effect across sectors. Liquidity has a significant negative impact on capital structure in the consumer goods sector and across the combined sample. Among macroeconomic factors, interest rates exhibit a significant negative influence on capital structure in the consumer goods sector and combined analysis, while exchange rates show mixed effects, negatively impacting the automobile sector but positively influencing the consumer goods and combined sectors. Notably, profitability, dividend payout, GDP growth, and inflation rates were found to have no significant effect across all sectors. Conclusion: The study's findings reveal that firm-specific factors, particularly firm size and tangibility, and macroeconomic factors such as interest rates and exchange rates significantly influence capital structure decisions in Sri Lanka's automobile and consumer goods sectors. The overall model demonstrates statistical significance at the 1% level across both sectors. These insights highlight the critical importance of tailored financing strategies for different industries, enabling firms to enhance their financial stability and performance.
A Comparative Analysis of the Impact of Firm-Specific and Macroeconomic Factors on Capital Structure Decisions: Evidence from Sri Lankan Retail and Utility Sector.
(Department of Finance, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Kajanika, P.; Perera, L. A. S.
Introduction: This study investigates the influence of firm-specific factors, such as profitability, firm size, asset tangibility, liquidity, and dividends, and macroeconomic factors, including GDP growth, inflation, interest rates, and exchange rates, on capital structure decisions within Sri Lankan utilities and retail companies. Spanning the period from 2013 to 2023, this research compares the distinct financial dynamics of these two sectors to provide insights into their capital structure choices and the factors influencing these decisions. Methodology: A quantitative approach was employed using secondary data from 21 companies—15 in the retail sector and 6 in the utilities sector—listed on the Colombo Stock Exchange (CSE). Capital structure was measured through leverage ratios, while profitability, size, tangibility, and macroeconomic indicators were analyzed. Panel data regression techniques were applied to assess the relationships between the independent variables and capital structure. Sectoral comparisons provided further insight into variations. Findings: The findings indicate significant differences between sectors. In the utility sector, higher tangibility of assets strongly correlates with increased debt usage, reflecting the capital-intensive nature of this industry. Conversely, retail firms exhibited a higher reliance on equity, likely driven by their need for financial flexibility amidst competitive market dynamics. Macroeconomic factors such as GDP growth and inflation had varying impacts, with inflation negatively affecting retail firms but offering a mild hedging benefit to utility firms. Interest rates showed a uniformly negative influence on debt usage across both sectors. Conclusion: This study highlights the critical role of both firm-specific and macroeconomic factors in shaping the capital structure decisions of Sri Lankan utilities and retail companies. Utilities, with their stable cash flows, favor debt, whereas retail firms prioritize flexibility due to market volatility. Policymakers and corporate managers can use these findings to tailor strategies for optimizing capital structures, mitigating risks, and enhancing financial resilience in their respective industries. The study concludes that firm-specific factors such as tangibility, firm size, and liquidity, along with the macroeconomic factor of interest rates, are the most influential determinants of capital structure. Utilities Sector: Tangibility and firm size are key drivers, reflecting the sector's reliance on debt financing for infrastructure development. Retail Sector: Liquidity and profitability are critical, underscoring the need for financial flexibility in a competitive market. Macroeconomic factors, especially interest rates and inflation, further shape these decisions by altering the cost and attractiveness of debt. Firms and policymakers should consider these findings to optimize capital structure strategies, enhance resilience to economic fluctuations, and support sustainable growth in their respective industries.
A Comparative Study of Corporate Social Responsibility in the Developed and Developing Countries
(2011) Welmilla, I.; Armstrong, A.; Heenatigala, K.; Tilakasiri, K.
This exploratory study examines the theoretical and practical comparison of the concept of CSR between the developed and developing countries with CSR definitions, frameworks and concepts being considered. In reviewing CSR literature on developed and developing world specially this study concerned the CSR practices and theoretical understanding between the two world. However, it is argued that the business and society in these countries have been rather misrepresented in their historical perceptions of CSR, and are now being misrepresented as having intentions other than philanthropic. To understand the CSR benefits, measurements and definitions also add to the concept of CSR. However, the major limitation of the study is that there is a dearth of research in CSR in the developing world which is still in its primary stage.
A Conceptual Model of Job Burnout and Work Social Support
(Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2017) Jayarathna, S. M. D. Y.
This paper aims to develop a model on job burnout with the work social support and employee engagement. The model argues a mediating of employee engagement in explaining the influence of work social support on job burnout. Further, it also suggest the importance of identification of job burnout not only in the service jobs but also in out of service sector. The paper proposes the relationships between perceived supervisor and coworker support with burnout, and the mediating effect of employee engagement on the direct relationships, by getting the support from conservation of resource theory and job-demand resource theory.
A Conceptual Review on Effectiveness of AI-generated Content on Customer Experience; Special Reference to Social Media Platforms
(Faculty of Commerce and Management Studies University of Kelaniya., 2024-11-11) Piyumali, M.; Hewapathirana, N. T.; Bandara, B.S.S.U.
This paper reviews the impact of AI-generated content on customer experience on social media platforms, focusing on automation and personalized consumer engagement with the key aspects. The review examines current literature to identify critical factors for leveraging AI technology in social media content creation, addressing both the benefits and potential drawbacks, including emotional authenticity and ethical concerns. Further, the articles that were referred from the indexed journals account for over 25 papers. When looking for the articles, the terms "generative AI," "AI-generated content," and "customer experience" were entered as keywords. In conclusion, this study's deductive approach reviews the concepts and empirical contributions. AI can enhance consumer engagement through personalized experiences and increased efficiency. However, concerns about emotional authenticity and ethical considerations need to be addressed. The study emphasizes the need for ethical AI practices and robust evaluation methodologies. The review is conceptual and may lack empirical data to support some findings. Further the findings will be changes based on the generative AI platforms as well. The paper highlights the importance of interdisciplinary collaboration to understand the interplay between AI, content creation, and consumer experiences. It emphasizes the need for ethical AI practices and robust methodologies to evaluate AI-generated content's impact on user experience.
A Critical Analysis of The Information and Communication Technology (ICT) Education and Training in Vocational Education Sector in Sri Lanka
(2011) Perera, T.; Thelijjagoda, S.
The main objective of this research study is to investigate the usefulness of Information and Communication Technology (ICT) education in vocational education and training sector in Sri Lanka. It is at high importance that vocational education and training in Sri Lanka, both as a vital part of our education system and for its industrial competitiveness. The research critically analyses the present structure and process of ICT education on vocational education and training sector in Sri Lanka. According to the research findings the factors; quality of the ICT education, qualifications and competencies of the academic staff, ICT education facilities, and timely updated course syllabus are highly effecting the usefulness of ICT education on Technical Vocational Education and Training (TVET) sector. To achieve higher growth in the ICT education in vocational education and training sector, in future years, this paper concludes with a set of recommendations.
A Critique on the Role of Social Media; Facebook
(Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2015) Padmasiri, M. K. D.; Kawshalya, M. D. P.
This literature review reviews various roles of Facebook (FB) are playing in today's globalized world. According to literature, Facebook plays roles in various fields such as, marketing, online games, education, teaching, romantic relationship management, managing relationship among friends, and stakeholder engagement. The current study limits its investigation in to selected roles of Facebook such as academic teaching, marketing and romantic relationship management. One finding of the stated that using blogging tools to further develop relationships with undergraduate and graduate students and engage them in meaningful discussions outside of class time. According to another studies Facebook plays a major role in romantic relationship management which creates emotional outcomes as relationship satisfaction and trait jealousy. Further literature argues that network is important in changing the way of business talk with customer and indicates that Facebook plays a role as a communication channel in marketing at business level. Review discussed that FB plays important roles such as, FB in academic teaching, FB in marketing, and FB in romantic relationship. Based on above discussion study can conclude that Facebook plays an important role in various fields.
A Discourse Analysis of Research Texts on Mumpreneurs
(Faculty of Commerce and Management Studies, University of Kelaniya., 2018) Surangi, H. A. K. N. S.; Ranwala, R. S.
Research investigating female entrepreneurs has developed considerably over the past two decades. However, the muprenurship concept is still a relatively under-researched area, and represents a challenging research field. Departing from a social constructionist understanding of mumpreneurs, this study examines how the entrepreneurial mothers are constructed in research articles. The paper makes use of discourse analysis to examine a selection of empirical research articles from 2000 to 2017 on mumpreneurs in entrepreneurship research in order to convey the key concept, main findings, key contribution, and the methodology. The analysis of the research texts revealed several assumptions and constructs that were taken for granted about mumpreneurs. Main findings based on the discourse analysis reveal five hegemonic statements: Mumpreneurs are not ‘proper’ entrepreneurs, many women face competing and often contradictory societal expectations when they are combining motherhood and business, entrepreneurship supporting motherhood, new entrepreneurial identity: ‘I am not just a housewife, and mumpreneurs’ motivations change over and the life course. The practices and the research results are moreover dependent on the particular context in which the articles are produced. This means that their results and assumptions cannot be generalized to other contexts uncritically.
A Multivariate Cointegration Analysis of Inflation in Sri Lanka
(2011) Kesavarajah, M.
This study attempts to analyze the experience of inflation in Sri Lanka for the period 1978 to 2010 using the econometric framework of Johanson and Juselius cointegration approach, vector error correction model(VECM) and Granger causality analysis. The Annual time series data drawn from various annual reports of Central Bank of Sri Lanka were used in this study. The empirical results of the study indicate the existence of long run dynamic relationships among the variables. Vector error correction model shows that money supply growth, budget deficit, and exchange rate depreciation have significant positive effects on inflation. Evidence from Granger causality analysis suggests the existence of unidirectional causality from money supply to inflation, exchange rate to inflation and budget deficit to inflation is significant, while the causal relationship from inflation to money supply, exchange rate and budget deficit is insignificant. Hence, the results of this study emphasize the need to put in place a stable macroeconomic policy environment relating to these variables in an effort to maintain price stability, since low inflation would enhance economic growth.
A Narrative Exploration of Quality in Higher Education
(Faculty of Commerce and Management Studies University of Kelaniya., 2024-11-01) Chathurangani, D. S.; Wickramasinghe, C.N.
The pursuit of quality in higher education is a complex challenge driven by diverse stakeholder perspectives, such as staff, students, and employers. This study investigates quality in higher education through a narrative review of recent literature. The review explores the perceptions and implementations of quality initiatives across various contexts. The methodology includes a narrative review of journal articles published between 2014 and 2024, retrieved from databases. Key findings reveal a significant disconnect between stakeholders' definitions of quality, challenges balancing accountability with genuine improvement, and cultural and contextual barriers in applying Western quality models globally. The study underscores the necessity for a strategic approach that integrates quality processes to foster a culture of continuous improvement and academic excellence. It also reveals the emerging concept of quality work, which focuses on academic staff's practical, everyday efforts in enhancing educational quality and improving student achievement. The study contributes to the ongoing discourse on quality in higher education by identifying gaps in quality-related practices and proposing future research directions, including the role of cultural contexts and integrating quality enhancement processes for holistic institutional improvement and academic success.
A Review of Employee Counselling
(Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2014) Padmasiri, M. K. D.; Jayathilake, L. V. K.
Employee counselling is a Human Resource Management (HRM) practice, which uses to maintain employees’ wellbeing. The objective of the present study is identify counselling techniques which can be applied in employee counselling. The literature shows that in employee counselling counselor can apply different counselling techniques including Cognitive Therapy (CT), Behavioral Therapy (BT), cognitive behavioral therapy (CBT), existential-humanistic therapy and psychoanalysis. According to the literature, for each therapy there are different therapeutic techniques can be used. So, in Behavioral Therapy, Systematic Desensitization, Exposure Therapies, Aversion Therapy, and Biofeedback can be used. Moreover, Rational Emotive Behavior Therapy (REBT) and Reinforcement techniques can be applied as CBT techniques whilst logo therapy and gestalt therapy are using as existential-humanistic therapy techniques. Finally, in Psychoanalysis Therapy Anamnesis, Analysis / Interpretation of Dreams and Analysis / Interpretation of Symbols can be applied in employee counselling.
A Review on Need for a Caring Economics with Special Reference to Sri Lanka
(Faculty of Commerce and Management Studies University of Kelaniya, 2017) Divassini P.; Manjaree H. M. S.
The aim of the survey is to find out the need of caring economics which focuses on the caring economic practices in the context of Sri Lanka. Basically, Caring Economics provides a genuine caring for people and nature as the uppermost priority in an economic system. The study contains a systematic literature review on caring economics that is urgently needed by policymakers and business leaders to foster personal, business, and national economic success. The conventional indicators of economic health in Sri Lanka such as unemployment rate do give absolute value of life-sustaining activities of household economy, unpaid economy, and natural economy. As the outcome of the study, it is found that there is a need for caring economics with the concern of rapidly changing technological changes and social conditions in Sri Lanka.
A Strategy on Competitive Intelligence for the Sri Lankan Rubber Industry to Generate Potential Value
(2011) Ekanayake, S.; Abeysinghe, D.
The competitive intelligence (CI) is analyzed knowledge and foreknowledge having effective decision making powers to empower business innovative performance for evolution of market advantage and potential value. The competitive intelligence reins with power of knowledge: knowledge management influence business performance to protect intellectual capital vulnerable to competitor incursions, to receive intellectual benefits and appropriation to extract potential market value. The concept of ?competitive intelligence? came to light during an empirical investigation in the Sri Lanka rubber industry. The industry had developed its market advantage as ?latex crepe rubber?, but, had stagnated thereafter by trading it as a commodity. Nonexistence of industrial strategy and committed regulatory role for knowledge management in pursuance of competitive market intelligence had immobilized industrial innovation performance; thus preventing promotion of technological superiority and attainment of intellectual benefits for market advantage to extract potential market value. A qualitative inquiry to understand industry environmental phenomenon from industry practitioners and a quantitative inquiry on industrial performance and value generation was undertaken to arrive at conclusions. A strategic management focus in combination with competitive intelligence needs understanding by industry practitioners and academics to gather insights for potential value generation.
A Study on Awareness and Positive Attitudes Towards Cryptocurrency Investments Among Millennials in Sri Lanka.
(Department of Finance, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2025) Samarasinghe, S. K. S. D.; Herath, H. M. N. P.
Introduction: The increasing interest in cryptocurrency investments among millennials has made understanding their awareness and attitudes toward these digital assets crucial. The current study focuses on assessing the influence of impact of awareness and positive attitude on the behaviour of Sri Lankan millennials regarding cryptocurrency investments. Methodology: The research adopted a quantitative-deductive approach, with data gathered through an online questionnaire from 394 Sri Lankan millennials. The independent variables were awareness and attitude, while the dependent variable was investment behavior. Statistical analyses using SPSS were conducted on reliability, descriptive, correlation, and multiple regressions. Findings: Based on the findings, it is evident that both awareness and positive attitudes have a significant influence on cryptocurrency investment behavior. Awareness appears to play a slightly stronger role in shaping investment decisions. The correlation analysis shows strong positive relationships among these variables, supported by inter-correlation, VIF, and Cronbach’s alpha values, which confirm the reliability of the data. Conclusion: The study highlights the need to enhance awareness and foster positive attitudes to promote responsible cryptocurrency investments among millennials. These insights can guide policymakers and educators in developing programs to improve financial literacy and investment decision-making.
A Study on Consequences of Poverty : A Case Study in Vavuniya District of Sri Lanka
(2011) Phillip, P.G.; Arulrajah, J.A.
In 21st century, poverty still remains as the greatest challenge and threat to the first goal of the Development Goals (MDG) ?Eradicating extreme poverty and hunger?. The result show that the poverty head count index dropped down to 7.6 in 2009 (Department of Census and Statistics). But it is not only one dimension of poverty, there are many dimensions contributing to the people to becoming poor. Vavuniya District of northern Province was selected to analyze the Consequences of poverty. This study depends on primary and secondary data. Descriptive statistic analysis was used to analyze the result using SPSS 11.0. The results represent that the 75% of households among the 100 sample, major livelihood is the labor. 89% families? monthly income is between Rs 5000 to Rs 10000. This reflects the income poverty and deprivation. 71% of families? monthly spending is Rs 5000 to Rs 10000. This represents the less saving habit among the poor. 95% of families are do not own any paddy lands. Regarding to the education 92% of heads of the family has only primary education. 57% families haven?t got the electricity facilities and 100% of the sample facing problem with hospital accessibility. According to the cross checking among these variables, 75% labour families about 93% of them earning is between Rs 5000 ? 10000 and among the total agriculture families more than 93% of them earning the first range of income. 92% of the parents with primary education 83% of them earning is between the income range of Rs 5000 ? Rs 10000. Direct transfer benefits from the Food Stamp Program are progressive and have a greater impact on poverty than uniform allocations from the same budget. Economic growth could reduce poverty considerably. Development strategies should first focus on household level. Second is at the community level. Third is at the level of the state through provision of various welfare measures.