UoK Repository Home
→
Commerce and Management
→
Symposia & Conferences
→
International Conference on Advanced Marketing
→
ICAM-2021
→
Browsing ICAM-2021 by Issue Date

Browsing ICAM-2021 by Issue Date

Now showing items 1-20 of 457

Real Scenario of CSR Status in Era of Covid-19: Revealing the Truth of Indian Corporate Sector

Bhargava, Akshay (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2019)

The major contribution of the present study is to streamline the various discourses and the representation of CSR status during the times of corona pandemic. Besides, it also focuses on examining the scope of CSR ...
The Government Initiative and Social Entrepreneurship in Thailand: Exploring the Role of Pracharath Rak Samakee

Margiono, Ari; Feranita (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Similar to many countries in the Southeast Asian region, social entrepreneurship has a long history in Thailand. Co-operative, one of the oldest forms of social entrepreneurship activities in Thailand, has been around for ...
Study on Usage of Biodiesel as an Alternative Fuel in India

Bhatia, Ankit; Sachdev, Naresh (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The need for energy around the world continues to rise. A variety of factors determines the energy requirements of any country. Traditionally available sources of energy such as coal, petroleum, and natural gas meet the ...
Inhibiting Unethical Pro-Organizational Behavior: Harnessing The Effects of Responsible Leadership and Leader Member Exchange

Inam, Aneeq; Ho, Jo Ann; Imm Ng, Siew; Mohamed, Rosmah (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Although leadership styles tend to impact unethical pro-organizational behaviour (UPB), there has been little empirical study on employees' ethical conduct as a result of responsible leadership. This study investigates the ...
Innovation Process through Generational Change of Women Entrepreneurs in Family Business: A Conceptual Framework

Abdullah, Arliza; Xavier, Jesrina Ann; Feranita, Feranita (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Women have always played an integral part in family business and yet for decades their work has mostly been unrecognized and their presence almost invisible. In the past decade, however, things are starting to look brighter ...
A Bibliometric Analysis on Sustainability in Business Ethics: The Global Trend in Scopus Database (2004-2020)

Jambulingam, Manimekalai; Jen Ling, Gan (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

In this century, the word "sustainability" and "Business Ethics" have been spoken widely in business ethics field. Business ethics comprises two words: "business" and "ethics", which cover the areas of moral principles, ...
First 10 Years of Unethical Pro-Organizational Behavior: A Bibliometric Review

Inam, Aneeq; Ho, Jo Ann (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Unethical pro-organizational behaviours (UPB) are unethical actions taken primarily to benefit the organisation (pro-organization). The concept has sparked a lot of research interest because high-profile events like the ...
Exploring the Influence of Artificial Intelligence Awareness on Bank Tellers' Turnover Intention: A Pilot Study in China

Nan, Jia; Selamat, Mohamad Hisyam (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The widespread application of artificial intelligence technology in the banking industry has led to the continuous reduction of teller positions, while the existing literature on the negative impact of artificial intelligence ...
Zakat Management as a Moderator in Preparing a Poor Student from Rural for Higher Education

Omar, Aishah Tamby; Arshad, Rasidah; Adul, Sarip; Isa, Rosmah Mat (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

There is another emerging research on motivational revealed that individual factor is associated with the student's readiness for higher education. However, the empirical findings that support the relationship was limited ...
Managing Market Knowledge and Environmental Dynamism When Internationalizing: Export Performance of Indonesian SMEs

Augustie, Cindy; Benmoussa, Mohammed Soufiane (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Despite growing body of research, the literature is inconclusive regarding the scenarios under which SMEs learn from their previous modes of foreign entry and how this learning process influences future mode choices. Based ...
Since When Does Remote Work Started? A Bibliometric Analysis on Work Arrangement in the Last Decade

Phang, Andrew; Peng, Low Mei (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The technological advent has turned many unimaginable arrangements in the past to almost every single arrangement possible currently. Technologies advancement has transformed and eased our lives in many aspects. Apart from ...
Exploring the Collaboration between Malaysia and South Korea in Human Capital Development under Look East Policy

Ibrahim, Nabila Huda; Hyun, Kim Keum; Yoan, Rou Seung; Jan, Jariah Mohd (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The implementation of the Look East Policy (LEP) in 1982 has increased the significant collaboration between Malaysia and South Korea in term of human capital development. Under this policy, the government has been dispatching ...
The Mediating Role of Customer Satisfaction in Repurchase Intention towards Online Ready-To-Eat (RTE) Low Carbohydrate Food Products in Malaysia

Vijayan, Selvi Kausiliha; Zameni, Abdolhossein (Pejman) (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

With the increasing prevalence of obesity and diabetes in today's world, people have acknowledged the importance of advancing a healthy lifestyle and eating habits. As a result, many consumers have adopted a new low ...
How Green Knowledge Sharing Enhances Green Innovation: The Roles of Innovation Capacity and Knowledge Creation

Qadeer, Nosheen; Nauman, Shazia (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

In the current era, the business environment of the firms is changing day by day. Increasing trends in industrial growth and transformation are causing, many environmental problems like carbon emission, chemical wastage, ...
Effect of Workplace Bullying on Workplace Deviance and Project Success: Mediating Role of Perception of Politics

Nauman, Shazia; Tariq, Asma; Saleem, Muhammad (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Workplace bullying has been a critical issue at any workplace. In the last few decades, workplace bullying has negatively influenced work and project outcomes. Further, workplace bullying leads to many underlying negative ...
Working from Home and Employee Well-Being in Japan: Exploring the Mediating Role of Work-Family Relationship and the Moderating Role of Gender

Kuramochi, Momoka; Liu, Athena Li (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Aiming to improve employee well-being, the Japanese government has been promoting work-style reform. Work from home is one of the measures recommended in this policy. Additionally, the COVID-19 pandemic has accelerated the ...
Job Performance among Employees Working from Home in Malaysia: Generational and Gender Difference in Perceiving WorkLife Balance and Burnout

Hoe, Lo Chee; Somasundram, Sotheeswari A.; Singh, Harpaljit Kaur Pritam (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The Covid-19 pandemic has resulted in an unprecedented work arrangement that has forced many employers to resort to allowing their employees to work from home in order to sustain their business operations. This massive ...
Building a Technology Transfer Community in Malaysia

Mohamad, Ahmad Razif; Vinayan, Gowrie; Macintosh, Robert; Nauman, Shazia (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

While there is a prevailing rich body of studies on the technology transfer ecosystem and different models (i.e. Triple Helix and Quadruple Helix) that supports the commercialisation process, but what is essential is the ...
Theorizing Social Media Political Information Dependency (SMPID) in a Networked World

Jun, Tan Jue; Firdaus, mira (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Electronic distribution via inventive information and communication technologies led by the Internet is changing receiver patterns and thus raised new questions about existing media dependency relations. Given that the ...
The Impact of Photographs as a Public Relations Tool on Building Political Images; A Study Based on the Sri Lankan Presidential Election In 2019

Rupasingha, Amani (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

From ancient times the rulers of a country use different strategies and tactics to protect their state power. The leader of a democratic social system can be seen to adopt very subtle public relations measures to maintain ...

Now showing items 1-20 of 457

Search Digital Repository

Advanced Search

Browse

All of DSpace
This Collection
- By Issue Date
- Authors
- Titles
- Subjects

Browsing ICAM-2021 by Issue Date

Browsing ICAM-2021 by Issue Date

Search Digital Repository

Browse

All of DSpace

This Collection

My Account