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Browsing ICAM-2021 by Title

Browsing ICAM-2021 by Title

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  • Wen, Chue Kar; Sin, Tiong Jia; Shan, Lom Hui; Dyana, Chang Mui Ling (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Methodologies with the integration of machine learning (ML) into fraudulent financial reporting (FFR) and business failure detection have been researched popularly globally however these ML methodologies were not popular ...
  • Perera, A.A.Y.V.; Withanaarachchi, Amila Amila (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Organizational innovation is a pre-condition for the successful utilization of inventive resources and new technologies. Organizational innovation helps organizations to gain a competitive advantage over competitors. It ...
  • Khan, Saira Parvez; Khan, Rabeel; Khan, Maria; Ammar, Muhammad; Asif, Ozair; Moazzam, Muhammad (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    This study focuses on investigating the measurable drivers of consumer purchase intention for electric motorcycles in Pakistani consumer market. This study has implications on understanding the bargaining power of emerging ...
  • Yin, Ng Wai (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The lockdown of economies during the COVID-19 health crisis had put a lot of countries including United States, India, Brazil, France, United Kingdom, Malaysia and others in alarming situations off-guarded. As of 9th August ...
  • Asperin, Lyla Dee Dela Pena (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Creative tourism has been a growing trend even before the COVID-19 pandemic. It is designed for small groups and is well-placed to contribute to post-pandemic tourism because it aligns with sustainable tourism and the ...
  • Azman, Nur Atifah (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    There are deaf and mute disabilities not only in adults, but also in children between the ages of 3 and 5 years. Most of them have hearing issues. Hearing loss in children can be divided into two groups, where it occurs ...
  • Suki, Nadiah; Jean, Mickael; Ahmad, Noraini (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Entrepreneurship has an extensively positive impact on the economic prosperity of emerging economies, from job creation and economic growth through the entrepreneurial ecosystem established in the Arab states (Aminova et ...
  • Suki, Nadiah (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Small and medium-sized enterprises (SMEs) are engines of national economic growth (Glonti et al., 2021), constituting at least 90% of businesses worldwide (The World Bank, 2021) and contributing around 50-60% direct and ...
  • Hasan, Sohail; Vaio, Assunta Di; Hassan, Rohail (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Digital transformation plays an essential role in discovering accounting practices in private and public organizations to measure sustainable performance. This paper has three objectives. First, this paper investigates how ...
  • Wan Qi, Lee; Chin, Thoo Ai (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Omni-present internet access manipulates the current digital transformation. Electronic wallet or e-wallet payment is one of the transformations that has reshaped the traditional payment methods and changed consumers' ...
  • Xavier, Jesrina Ann; Jambulingam, Manimekalai (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The advent of design thinking as a tool for innovation and problem solving has led to its adoption in a range of organizations, especially during this Covid19 pandemic. While proponents of design thinking continue to focus ...
  • Choudhary, Diksha; Khanna, Ashu (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    With an advent to dissect and study the role of irrational thinking in financial decisionmaking, this study aims to identify the impact of Demographics factor (age, gender, income & profession) and Big five personality ...
  • Peerzadah, Sabzar Ahmad; Majeed, Shayista; Bhat, Aakib Ahmad; Mufti, Sabiya (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    This study looks at how transformational leadership affects nurses' innovative work behavior by using creative self-efficacy as the underlying mechanism, through the lens of Social Exchange Theory and the Social Cognitive ...
  • Singh, Sarabjit Kaur Randhir (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    This study investigates consumers' digital service encounter with chatbots in terms of how it leads to a psychological state of exclusion which consequently affects consumers intention to adopt the chatbot and behaviour ...
  • Ahmad, Hafiz Muhammad; Saeed, Amad; Nauman, Shazia (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Employing the lens of social cognitive theory (SCT), the core purpose of this research is to investigate the grit leadership role in the IT sector to see how this positive leadership affects employee's job performance with ...
  • Liu, Li (Athena); Yu, Jia (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Despite increasing research on the detrimental effect of negative workplace gossip on employee outcomes in the domain of work, few studies have linked it to employee experience outside of work. Drawing on spillover theory, ...
  • Ibragimov, Khusen; Perles-Ribes, Jose Francisco; Ramon-Rodriâ-Guez, Ana Belen (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Tourism is regarded as an impulse of not only economic development but also human wellbeing. This study explores the relationship between tourism development, economic growth, and quality of life in Kazakhstan. The main ...
  • Benmoussa, Mohammed Soufiane; Augustie, Cindy (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The research is conducted using the TOE framework, with the primary objective of determining company adoption of e-government. Support from top management is the independent variable. At the same time, the current study's ...
  • Kabir, Mohammad Rokibul; Chowdhury, Tabassum; Ashrafi, Dewan Mehrab (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Bangladesh is a country with huge tourism potentials. It has the longest sea beach in the world and a vast hilly area to attract tourists around d the world. Unfortunately, the tourism industry did not meet the expected ...
  • Jesrina, Manimekalai Jambulingam; Xavier, Ann; Dorasamy, Magiswary (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The purpose of the study is to understand the driving forces that motivate consumers to purchase products from the virtual store on Instagram among millennials. Instagram is one of the popular social media networks for ...

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