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Browsing International Student Conference on Business (ISCB) by Author "Sinniah, S."

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Examine the relationship between advertising and customer brand preference towards fast moving consumer goods (FMCG) brands: with reference to Nuwara Eliya district in Sri Lanka

Mirosh, R.; Sinniah, S. (Faculty of Commerce and Management Studies, University of Kelaniya, 2015)

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