Impact of Organizational Corporate Social Responsibility on Employee Motivation in Public Quoted Companies in Sri Lanka

dc.contributor.authorMahindadasa, U.en_US
dc.contributor.authorLakshan, A.M.I.en_US
dc.date.accessioned2014-11-17T05:39:27Z
dc.date.available2014-11-17T05:39:27Z
dc.date.issued2011
dc.description.abstractIt is an acceptable fact that the human resource is the most important asset in the world. The importance of human resources is more in Sri Lanka since the service sector is growing rapidly. In order to get the maximum output from this valuable resource, HR professionals of organizations execute different strategies to motivate their employees. This study focused on analyzing the concept of corporate social responsibility and how it affects on employee motivation. The research was carried out with executive level employees in public quoted companies in Sri Lanka. Selected sample size was hundred executive level employees and convenience sampling method was used. Data collection was done by a questionnaire and reliability was checked by Cronbach Alpha. Results of covariance analysis reveal that the organizational corporate social responsibility has positive and significant impact on employee motivation. So, it is suggested Human Resource Management to take a leading role in encouraging CSR activities at all levels. The combined impact of CSR and human resource activities, which reinforce desirable behavior, can make a major contribution in creating long term success in organizations.en_US
dc.identifier.departmentEconomicsen_US
dc.identifier.urihttp://www.kln.ac.lk/uokr/ICBI2011/HRM%20935.pdf
dc.subjectCorporate Social Responsibilityen_US
dc.subjectEmployee Motivationen_US
dc.titleImpact of Organizational Corporate Social Responsibility on Employee Motivation in Public Quoted Companies in Sri Lanka
dc.typeConference_itemen_US

Files

License bundle

Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description:

Collections