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Browsing ICAM-2021 by Author "Welmilla, I."

Browsing ICAM-2021 by Author "Welmilla, I."

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  • Outcomes of Egalitarian Gender Role Attitudes: A Systematic Literature Review 
    Priyashantha, K.G.; Alwis, A. Chamaru De; Welmilla, I. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Egalitarian gender stereotypes or gender role stereotype change have emerged with the employment participation of females. Even this topic is in the discussion among the gender study researchers much, and there is no enough ...
  • A Theoretical Perspective on Egalitarian Gender Role Attitudes and Behaviors 
    Priyashantha, K.G.; Alwis, A. Chamaru De; Welmilla, I. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The egalitarian gender role attitudes are a prevailing discussion of gender researchers. In that, researchers tend to use social role theory to explain the cognitive processes involving in such a concept. However, in the ...

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