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International Conference on Advanced Marketing

International Conference on Advanced Marketing

 

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  • Nouri, Ali; Pourghane, Parand; Mansouri, Fatemeh; Salimi, Salar (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Medical students' part-time hospital work improves their clinical skills, improves their understanding of work-related problems, provides them with income, and modifies their attitudes, beliefs, and behaviors about part-time ...
  • Pourghane, Parand; Nematzad, Pouya; Besharati, Fereshteh; Mozafari, Seyed Mohammad Sadegh (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Clinical examination in medical sciences is one of the important educational pillars. One of these examinations is the clinical examination for final year nursing students to graduate and enter the labor market. The aim ...
  • Divyakala; Ganesan; Vasumathi (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    This paper studies the real life problems of outpatient in healthcare sector.outpatient healthcare providers face increasing pressure to improve the quality of their service through effective scheduling of appointments. ...
  • Mokhtari, Razieh; Jaras, Mitra (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Introduction: Allocating sufficient time to provide quality nursing care to patients with coronavirus is very important due to reasons such as the deterioration clinical situation of these patients, the large number of ...
  • Mokhtari, Razieh; Jaras, Mitra (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Introduction: The rate of nurse's turnover due to reasons such as hardship and stress is the highest rate among professional groups. This is while considering that nurses in the corona are at the forefront of care for ...
  • Mirando, Uditha Jayanath (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Increasing incapability of physical presence in the service delivery process demands service organizations to use more digital technologies. Due to dependency technological advancement in this digital era on the technical ...
  • Singh, Bhupinder (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    E-health denote the use of information and communication technologies for the improvement of health and healthcare system. With the advancement of technologies and internet users are rapidly increasing daily, peoples are ...
  • Mun, Sam Jeng; Ee-Vern, Yvern Ng (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The COVID-19 outbreak has affected many major life structures among Malaysians. Studies have shown that the depressive and anxiety states of university students have been increased due to the differing changes in their ...
  • Arani, Zahra Aliakbarzadeh; Zanjari, Nasibeh (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Despite the importance of neighborhood social capital in well-being and health outcomes, very few studies have focused on predictors of neighborhood social capital specially among older adults. This study sought to identify ...
  • Jafari-Koulaee, Azar; Nesami, Masoumeh Bagheri (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Introduction: COVID-19 pandemic has many unpredictable challenges that have affected the health care system. Delay in cancer diagnosis has been reported as one of these important challenges because patients have delayed ...
  • Baig, Imtiaz Sajid; Turner, Jason James (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The communication between the government; non-government health agencies and Malaysian parents has presented a challenge to public health campaigns in general and the Measles, Mumps, and Rubella (MMR) vaccine immunisation ...
  • Goli, Marziye; Elyasi, Forouzan (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Nomophobia or non-mobile phobia means phobia caused by the loss and distance from a mobile phone. Nomophobia is associated with numerous psychological effects and reduced quality of life. The present review study was ...
  • Hosseinzadegan, Fariba; Noodeh, Farshid Alazmani; Amini, Mohadese (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Background: M Health apps are a part of E Health applications and include the use of mobile communication technologies with support of health care functions, such as data collection, screening, health training, observation, ...
  • Zamani, Najme; Bahri, Ahdie (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Background: Nurses with the ability to manage critical situations can improve the health of patients more quickly and increase the efficiency of the system in improving the health of the community. Since all communities ...
  • Zamani, Najme; Rezaei, Zahra; Hajisaei, Mohammad Mahdi (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Background: Coronavirus (covid19) has spread rapidly around the world and is now a serious threat to human health, especially in vulnerable patients such as It is cancer.cancer patients face unique conditions and are ...
  • Abbasi, Mahdi; Mosadeghrad, Alimohammad (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Nurse Managers have an important role in providing effective, quality and safe nursing care. Managerial intelligence of Nurse Managers has a great impact on their performance. This descriptive cross-sectional study was ...
  • Pareã‘As, Trisha Nicole (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Vaccination is one of the most advancing forms in preventing diseases in our world today. Increasing the immunization coverage rate and decreasing any potential immunization errors makes parental decisions on immunization ...
  • Shami, Maryam; Behboodimoghadam, Zahra; Montazeri, Ali; Faezi, Seyedeh Tahereh (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Objectives:Systemic lupus erythematosus (SLE) is a multisystem autoimmune disease and causes extensive inflammation and tissue damage in various organs of the body. This disease causes sexual dysfunction due to physiological, ...
  • Nassehi, Asra; Rafiei, Hossein; Batchelor, Jennifer; Jafari, Javad; Bardsiri, Tayebeh Ilaghinezhad; Jafari, Mojtaba (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Providing care during the Covid-19 pandemic is different and more complex than usual circumstances for nurses, and can potentially lead to fatigue. In this study, the rate of fatigue and related factors among nurses during ...
  • Bardsiri, Tayebeh Ilaghinezhad; Nassehi, Asra; Rafiei, Hossein; Batchelor, Jennifer; Jafari, Javad; Jafari, Mojtaba (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Emergency nurses are exposed to workplace violence and mental health disorders. The present study investigated the effect of empowerment regarding anger management on emergency nurses' mental health. This intervention study ...

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