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Browsing Symposia & Conferences by Subject "Facebook"

Browsing Symposia & Conferences by Subject "Facebook"

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  • Wijerathna, I. D. C. (8th International Conference on Business & Information ICBI – 2017, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2017)
    The study has researched the influence of Facebook applications on consumer purchase decision. It assesses whether consumers take notice of Facebook users responses and activities when they make a purchase decision for a ...
  • Padmasiri, M.K.D.; Kawshalya, P. (Faculty of Commerce and Management Studies, University of Kelaniya, 2015)
    This study is a literature review regarding the role of Facebook in teaching, marketing and relationship management. The literature identifies various roles are playing in todays globalized world. As literature declares ...

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