5th Student Symposium - 2018
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Item Entrepreneurial Intention of University Undergraduates(5th HRM Student Research Symposium 2018, Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018) Madusankha, M. I. C.; Janadari, M. P. N.Entrepreneurship play major role of long-term economic growth of a Nation and it is leading factor in achieving economic growth, high employment, strong Job creation and positive social development. Small and Medium Enterprises are the basic foundation for entrepreneurs to set up their ventures for many reasons. But, the recent statistics showed that the failure rate of SMEs is very high. As a result, a less number of successful entrepreneurs can be seen. Therefore, in the present days government wants to promote entrepreneurship among individuals. The main objective of this study is to identify entrepreneurial intention of university undergraduates of Sri Lanka. The study involves three factors that come under the Theory of Planned Behavior. Those are attitude towards behavior, subjective norms and perceived behavioral control, which affect the entrepreneurial intention of individuals. A total of 217 students from the Faculty of Commerce and Management Studies, University of Kelaniya were participated in this study by responding to a standard questionnaire. The data was analyzed using SPSS, employing the correlation, regression and ANOVA tests. The results of Pearson’s correlation and multiple regression analysis showed that attitudes toward behavior, subjective norms and perceived behavioral control have a positive relationship with entrepreneurial intention. And also according to regression analysis the attitudes towards behavior and perceived behavioral control have a 72.0% of impact to the entrepreneur intention. Such a study may provide useful insights into the state of entrepreneurship education for policy makers and planners in universities as well as in government, regarding the younger generation, particularly, to mitigate the burden of graduate unemploymentItem The Impact of Social Media Usage in Work Life on Work-Life Balance of Employees: A Study at Camso Loadstar (Pvt) Limited(5th HRM Student Research Symposium 2018, Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018) Liyanage, R. L. J. S.; Janadari, M. P. N.After emergence of the smart phone technology, social media usage has been raised rapidly with the development of social network sites and new technologies around the world. On the other hand, by keeping a border between work life and personal life, people who are employed, are trying to enhance better work life balance which does not consist with much conflicts. The purpose of this study was to assess the impact of social media usage in professional life on work life balance. Researcher use primary data to analyze the relationship. The study was a cross sectional study and analysis was done at individual level. Correlation analysis and simple regression were analyzed in this study to identify the relationship and impact between independent variable and dependent variable. A survey was conducted for 58 employees at staff level and above members at Camso Loadstar (Pvt) Ltd Company. Results of the study has identified that, there is a moderate positive relationship between social media use in professional life and work life balance. Moreover, results indicate that there is an impact of social media use in professional life on work life balance. The researcher has enhanced empirical knowledge about Work Life Balance and Social media use in professional lifeItem The Impact of Perceived Organizational Support on Organizational Citizenship Behavior: The Mediating Effect of Employee Engagement(5th HRM Student Research Symposium 2018, Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018) Lankathilalaka, D. S. M.; Janadari, M. P. N.Nowadays employees are not only concern about the pay which they receive for their work, but also about how organization values their contribution and care about their well-being. Thus, employees expect from employers, to accommodate them with long-term, perceived organizational support at work. Therefore, employers focused on maintaining a sustainable workforce by promoting perceived organizational support which ultimately leads to build high levels of organizational citizenship behavior. The main purpose of this study is to identify the impact of perceived organizational support on organizational citizenship behavior by considering the mediating effect of employee engagement in staff and officer grade employees at People’s Bank in Colombo Region. Data were collected from 140 staff and officer grade employees through a survey questionnaire. The study sample was selected using the simple random sampling technique. Data analysis was performed by using the Statistical Package for Social Sciences (SPSS). The results indicated that there is a positive moderate relationship between perceived organizational support and organizational citizenship behavior with the mediation effect of employee engagement. Furthermore, the findings of the study indicated that employee engagement partially mediates the impact of perceived organizational support and organizational citizenship behaviorItem The Impact of Employer Branding on Organizational Commitment: With Reference to Star Garments (PVT) Ltd in Katunayake(5th HRM Student Research Symposium 2018, Department of Human Resource Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018) Kuruppu, W. K. A. S. S.; Janadari, M. P. N.In recent years employer branding has gained more attention among business personnel. The apparel industry in Sri Lanka has played major role into the competitive environment though representing the highest proportion in to the service sectors’ organization. Employer branding was played the legitimate value into that competitiveness of the trend of the modern world. The researcher has considered as the main purpose of this study was to examine the impact of employer branding on organizational commitment. By considering the dimensions of economic value, social value, and development value that cogitate the impact on organizational commitment. The final sample of the study consisted of 107 staff and executive level employees who are currently working in the Star Garments (PVT) Ltd, Katunayake. A standardized and pre-validated questionnaire was distributed among the study sample in order to collect data. The study conducted the simple regression and t-test analysis to assess the impact of employer branding on organizational commitment as well as the impact of economic value, social value and development value with considering organizational commitment. Further, the researcher was examined, with the demographic factor, that the result of gender of the respondents’ was controlled to assess the impact of the gender on the association of employer branding on organizational commitment. Findings revealed that there is a positive and moderate impact of employer branding on organizational commitment. As well as the economic value, social value and the development value were positive and moderate impact of employer branding on organizational commitment in respectively. Further, the study results revealed that gender does not significantly control the impact of employer branding on organizational commitment.