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Showing 4 out of a total of 14 results for collection: Marketing Management.
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The impact of visual merchandizing on consumer store choice decisions in Sri Lankan Supermarkets
Wanninayake, W.M.C.B.
;
Randiwela, P.
(
2007
)
Exploring the Impact of CRM Strategies on Customer Loyalty: With Special Reference to State-owned Commercial Banks in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
(
2012
)
The Attitudes of Customers towards Green Investments
Wanninayake, W.M.C.B.
;
Herath, H.M.R.P.
(
2009
)
The Impact of Customer Relationship Management Strategies on Customer Brand Loyalty in Telecommunication Industry, Sri Lanka
Randeni, R.K.S.P.
;
Wanninayake, W.M.C.B.
(
2011
)
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Author
Wanninayake, W.M.C.B. (14)
Chovancova, M. (5)
Dissanayake, D.M.R. (3)
Herath, H.M.R.P. (2)
Karunanayake, R.K.T. (1)
Randeni, R.K.S.P. (1)
Randiwela, P. (1)
Weerasiri, R.A.S. (1)
Subject
Brand Loyalty (2)
Advertising (1)
Beer Industry (1)
Brand Association (1)
Brand awareness (1)
Brand Equity (1)
Consumer Buying Decision Making (1)
Consumer Dissonance (1)
Credit Card Payments (1)
Customer Buying Behaviour (1)
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Date Issued
2006 (3)
2011 (3)
2012 (3)
2007 (2)
2009 (2)
2015 (1)
Has File(s)
Yes (13)
No (1)