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Browsing Marketing Management by Author "Rajaratnam, R.A."

Browsing Marketing Management by Author "Rajaratnam, R.A."

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  • Rajaratnam, R.A.; Medis, A. P.; Dissanayake, D.M.R. (International Journal of Latest Engineering and Management Research (IJLEMR), 2020)
    Strategies provide intent for organizations to drive their respective business models. The responsiveness to environment challenges and dynamics is a must for corporates to survive and grow even during turbulent conditions. ...

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