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Browsing ICAM-2017 by Subject "Theory of Planned Behavior"

Browsing ICAM-2017 by Subject "Theory of Planned Behavior"

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  • Raza, A. (Department of Marketing Management, University of Kelaniya,Sri Lanka., 2017)
    Consumers in the cities of Pakistan have shown interest in buying online. The online buying is a phenomenon that has caught fast through social media Facebook communities, twitter, instagram, snapchat etc. Marketers are ...

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