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Issue DateTitleAuthor(s)
2021Demographic and Social Influence Moderations of Airbnb Guests in MalaysiaChor, Matthew Lim Eng; Arumugam, Prakash V.; Krishnan, Anbalagan
2021Consumer Perceptions and Experiences with Scan While You Shop: Insight and Reflections from UK Grocery Retail in a Covid-19 ContextAnna Wasicka, NCR; Johnson, Graham; Archibald, Jacqueline; Turner, Jason
2021Unpacking the Relationship between Social Media Marketing Activities/Practices and Purchase Intention. Role of Perceived Brand Community Character, and E-Commerce QualityUmair, Muhammad; Amin, Azeem; Imam, Hassan
2021Green Practices Adoption Behavior in an Airline Industry: Does Perceived Sacrifice and Perceived Consumer Effectiveness Matter?Wong, Lim Jin; Sia, Joseph Kee Ming; Ling, Tonny Heng Yew
2021Impact of Social Media eWoM on Purchasing Intention of Sri Lankan Fast Food Restaurants Industry: A Study among Facebook UsersWijesinghe, M. P.; Wanninayake, W.M.C.B.
2021The Impact of Scarcity on Impulse Buying from the Perspective of Chinese ConsumersJing, Zhang Jing; Jiang, Nan; Jamesturner, Jason; Sharif, Saeed Pahlevan
2021Building Relationship Quality and Brand Loyalty through Social Media Engagement in Higher Education MarketingLian, Song Bee
2021Extended Theory of Planned Behavior for Green Purchase IntentionWei, Loh Shi; Chin, Thoo Ai
2021Narrowly Exploring the Need and Approval of Cloud KitchenLavanya, B Latha; Alwis, A Chamaru De
2021Driving Forces of Purchase Intention through InstagramJesrina, Manimekalai Jambulingam; Xavier, Ann; Dorasamy, Magiswary

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