Collection's Items (Sorted by Submit Date in Descending order): 61 to 78 of 78
| Issue Date | Title | Author(s) |
| 2021 | Impact of E-Service Quality on Customer Satisfaction in Internet Banking: with Reference to Licensed Commercial Banks in Sri Lanka | Abewardhana, N. B. G. H. S.; Kumara, D. W. |
| 2021 | Impact of eWOM in Social Networking Sites on Purchasing Intention in Fast Food Restaurant Industry: A Study among Facebook Users | Wijesinghe, M. P.; Wanninayake, W. M. C. B. |
| 2021 | Impact of Corporate Reputation on Customer Patronizing Behavior: A Moderating Effect of CRM Practices in Supermarket Industry in Sri Lanka | Jayaweera, S. M.; Wanninayake, W. M. C. B. |
| 2021 | Impact of Corporate Brand Identity on Customer Store Loyalty towards Retail Fashion Industry in Western Province of Sri Lanka: The Mediating Effect of Brand Citizenship Behavior | Mapa, M. M. D. T. H.; Wanninayake, W. M. C. B. |
| 2021 | Impact of Sensory Marketing on Customer Repurchasing Intention with Special Reference to Modern Trade Industry in Sri Lankan | Madusanka, U. G. G.; Wanninayake, W. M. C. B. |
| 2021 | Impact of Brand Crisis on Brand Avoidance in Electronic Retailing Portal with the Mediating Effect of Brand Love and E-Brand Trust: with Special Reference to Fast Moving Consumer Good Consumption in Western Province | Dabare, P. U. I.; Wanninayake, W. M. C. B. |
| 2021 | Factors Affecting on Willingness to Pay Premium Price for Organic Foods | Welagedara, M. P.; Weerasiri, Sudath |
| 2021 | Impact of Celebrity Endorsement on Consumer Purchase Intention of FMCG Industry in Sri Lanka | Udayanga, G. L.; Weerasiri, Sudath |
| 2021 | The Impact of Store Atmosphere on Buyer Behaviour: with Special Reference to Supermarket | Soyza, T. A. S.; Weerasiri, Sudath |
| 2021 | Impact of the Physical Environment on Consumer Price Decision of Restaurant Industry in Sri Lanka | Livera, I. A.; Weerasiri, Sudath |
| 2021 | Impact of Celebrity Endorsement on Brand Recall: with Special Reference to Toothpaste Brands in Sri Lanka | Senavirathna, M. K. K. C.; Weerasiri, Sudath |
| 2021 | Impact of Celebrity Endorsement on Brand Personality: Examining the Mediating Effect of Brand Attitude of Green Cosmetics and Beauty Care Products | Dissanayake, D. M. A. S.; Weerasiri, Sudath |
| 2021 | An Investigation into Online Purchase Intention for Gift Stores: with Special Reference to Colombo Metropolitan Area | Haththalla, H. A. U. K.; Ubayachandra, E. G. |
| 2021 | Factors Influencing the Consumer Switching Intention from Powdered Milk to Fresh Milk in Sri Lanka: with Special Reference to the Matara District | Lakshan, W. G. A. R.; Ubayachandra, E. G. |
| 2021 | Significance of Market Segmentation for Business Success: A Literature Review | Precious, Jude-Akposibruke Chinonso; Fernando, K Shihan D |
| 2021 | Gender Inequality in Indian Police Service: with Special Reference to Gujarat State Police | Pavthawala, Jil Kamlesh bhai; Fernando, K Shihan D |
| 2021 | Customer Experience and its Impact on Customer's Loyalty: with Special Reference to the E-Commerce Sector | Knop, Sara |
| 2021 | Another Tech-Driven Paradigm Shift: The Story of Digital India | Singh, Rani; Fernando, K Shihan D |
Collection's Items (Sorted by Submit Date in Descending order): 61 to 78 of 78
