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Results 11-20 of 57 (Search time: 0.003 seconds).
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Issue Date
Title
Author(s)
2011
Attitude of Parents towards Television Viewing and Children’s Advertising in Sri Lanka
Fernando, P.M.P.
2015
Impact of Key Purchasing Determinants on Purchase Intention of Hybrid Vehicle Brands in Sri Lanka, an Empirical Study
Karunanayake, R.K.T.
;
Wanninayake, W.M.C.B.
2015
The impacts of television advertisements on youth buying behavior with special reference to fruit drink market in Sri Lanka
Nadeeka, H.S.
;
Weerasiri, R.A.S.
2015
Legend of Entrepreneurial Business Model: A Case Study of Lanka Harness Co. (Pvt) Ltd
Gayathree, D.A.G.P.K.
2011
Impact of Advertising Appeals on Brand Loyalty: Special reference to the Commercial banking Industry in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
2012
Exploring the Impact of Consumer Impulsiveness on Cognitive Dissonance: An Empirical Study
Wanninayake, W.M.C.B.
;
Chovancova, M.
2010
Service Failures and Customer Switching Behavior of Mobile Communication Services
Dissanayake, D.M.R.
2015
Impact of self service technology quality on customer satisfaction: A case of retail banks in western province in Sri Lanka
Gunawardana, H.M.R.S.S.
;
Kulathunga, D.
;
Perera, W.L.M.V.
2016
The Impact of Celebrity Endorsement toward Brand Image with special Reference to Men’s Wear Apparel in Sri Lanka
Malshan, R.N.A.D.
;
Weerasiri, R.A.S.
2012
Exploring the Impact of CRM Strategies on Customer Loyalty: With Special Reference to State-owned Commercial Banks in Sri Lanka
Wanninayake, W.M.C.B.
;
Chovancova, M.
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Author
16
Dissanayake, D.M.R.
8
Fernando, P.M.P.
7
Wanninayake, W.M.C.B.
5
Chovancova, M.
5
Gunawardane, N.
5
Herath, H.M.R.P.
5
Weerasiri, R.A.S.
3
Karunanayake, T.
3
Kashif, M.
3
Munasinghe, A.
.
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6
Sri Lanka
4
purchase intention
3
Brand Equity
3
Brand Loyalty
3
Purchase Intention
2
Advertising
2
automobiles in Sri Lanka
2
Brand Association
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consumer resonance
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Customer Satisfaction
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2019
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2012
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2013
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