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Results 1-10 of 11 (Search time: 0.002 seconds).
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Issue DateTitleAuthor(s)
2016Contribution of Generation Z Characteristics on Brand Dilution: A Case on Phone Industry Sri LankaPemerathna, A.H.S.
2016The Impact of After Sales Service Quality on Customer Brand Loyalty: With Special Reference to Construction Machinery Industry in Sri LankaPushpakumara, J.; Wanninayake, W.M.C.B.
2016Impact of Social Media on Brand Loyalty: A Study of Telecommunication Companies in Sri LankaHerzallah, F.M.F.; Jayarathna, L.C.H.
2014The Impact of Brand Loyalty on Buying Behavior of Consumers of LED Television (Case Study to Philips LED TV)Ravindra, P.; Kumarapeli, K.
2017Factors Affecting to Brand Loyalty in Fast Food Industry With Special Reference to Colombo DistrictFernando, T.M.D.; Fernando, P.M.P.
2016Factors Influencing on Brand Loyalty towards Fast Food Restaurants in Sri Lanka with Special Reference to Western ProvinceGunarathne, W.P.G.K.; Jayarathne, W.A.
2016Impact of Brand Personality on Consumer Brand Loyalty: With Special Reference to the Fashion Apparel Retail Industry in Sri Lanka.Molagoda, S.M.T.D.; Gyathree, D.A.G.P.K.
2016The Impact of Country of Origin on the Brand Equity: The case of University Student in Purchasing Toothpaste in Sri Lankan Market.Gomes, G.H.D.; Ubayachandra, E.G.
2017The Impact of Non-Financial Factors on Brand Loyalty with Reference to Leasing Industry in Sri Lanka.Herath, H.M.K.N.; Wijenayaka, S.I.
2017The Impact of Brand Equity Dimensions on purchase intention with special reference to Laugfs Lubricants.Muditha, W.D.Y.; Medis, A.

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