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Browsing ICBI 2020 by Subject "Social Media, Social Media Marketing, Sri Lanka, Tourism Industry, Travel Destination Decision"

Browsing ICBI 2020 by Subject "Social Media, Social Media Marketing, Sri Lanka, Tourism Industry, Travel Destination Decision"

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  • Sarathchandra., A. B. S. P.; Wijesundara, C. B.; Guruge, M. C. B. (Faculty of Commerce and Management Studies University of Kelaniya, Sri Lanka, 2020)
    Social media provides a platform for the tourism service providers to market their products and services at a lower cost. As tourist arrival to Sri Lanka has been increasing, interested stakeholders have started using ...

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