Search

Filters

Use filters to refine the search results.

Now showing items 1-1 of 1

Drivers of Customer-based Brand Equity in Personal Care Products in Coimbatore City

Mahalingam, S. (International Conference on Business and Information (ICBI – 2019), [Marketing Management], Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2019)

Now showing items 1-1 of 1

Author
- Mahalingam, S. (1)
Subject
- Brand Association, Brand Awareness, Brand Equity, Brand Loyalty, Perceived Quality (1)
- ... View More
Date Issued
- 2019 (1)
Has File(s)
- Yes (1)