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Browsing ICBI 2019 by Subject "Destination Loyalty, Eco-tourism, Millennial Tourist"

Browsing ICBI 2019 by Subject "Destination Loyalty, Eco-tourism, Millennial Tourist"

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  • Ranaweera, R.A.A.R.; Fernando, P.I.N.; Dilhani, H.A.A. (International Conference on Business and Information (ICBI – 2019), [Tourism & Hospitality Management], Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2019)
    The primary objective of this study is to identify the drivers of destination loyalty in ecotourism. Non-probability sampling technique was used for this study to collect data from 150 international millennial tourists ...

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