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Impact of Brand Personality on Emotional Brand Attachment in Laptop Industry in Sri Lanka

Aberathna, H.M.C.L.; Ubeyachandra, E.G. (Department of Marketing Management, University of Kelaniya, 2017)

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- Aberathna, H.M.C.L. (1)
- Ubeyachandra, E.G. (1)
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- Brand personality (1)
- Emotional brand Attachment (1)
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