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Showing 3 out of a total of 23 results for community: Commerce and Management.
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The Impact of Packaging on Purchasing Decision with Special Reference to Dairy Brands in Sri Lanka
Subothini, S.
;
Wanninayake, W.M.C.B.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
The Impact of Brand Personality on Purchasing Intension: A Study on Passenger Car Market in Sri Lanka
Weerasinghe, K.G.S.K.
;
Wanninayake, W.M.C.B.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
An Analysis of Switching Behavior of Pre-paid Mobile Users in Sri Lanka
Dissanayake, D.M.R.
;
Wanninayake, W.M.C.B.
(
2010
)
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Author
Wanninayake, W.M.C.B. (23)
Chovancova, M. (5)
Damayanthi, W.A.I. (1)
Dissanayake, D.M.R. (1)
Ekanayake, I. (1)
Fernando, D.V.M. (1)
Jayawardene, M.U. (1)
Karunanayake, R.K.T. (1)
Lakshi, Erandi. W.P. (1)
Mutugala, J. (1)
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Subject
Brand Loyalty (3)
Purchase Intention (3)
Advertising Appeals (2)
Brand loyalty (2)
Brand personality (2)
Emotional Appeals (2)
Advertising (1)
Aftersales Service Quality (1)
Beer Industry (1)
Brand Association (1)
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2016 (9)
2017 (5)
2011 (3)
2012 (3)
2010 (1)
2013 (1)
2015 (1)
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