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Showing 10 out of a total of 304 results for community: Commerce and Management.
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REGIONAL BRANDS AS A TOOL OF MARKETING COMMUNICATIONS
Sona, C.S.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka.
,
2017
)
EXAMINING CRITERIA USED BY PARENTS WHILE SELECTING SCHOOLS FOR CHILDREN COMPARING SERVICE QUALITY MEASUREMENT APPROACHES: A DEVELOPING COUNTRY PERSPECTIVE.
Synthia, I.J.
;
Chowdhury, T.A.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka.
,
2017
)
THE ROLE OF DISTRIBUTION INTENSITY IN BUILDING FOUNDATIONS OF STRONG CONSUMER-BRAND RELATIONSHIPS: INSIGHTS FROM RURAL INDIA.
Banerjee, S.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka.
,
2017
)
MARKETING AND STRATEGY OF INDIAN ADVERTISING INDUSTRY
Ray, K.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka.
,
2017
)
MARKETING OPPORTUNITIES AND CHALLENGES TO SME SECTOR IN INDIA 2017
Prabhakar, G.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka
,
2017
)
ENTREPRINEURIAL VALUES AMONG THE WOMEN ENTREPRENEURS: AN EMPIRICAL STUDY
Goswami, D.
(
Department of Marketing Management, University of Kelaniya,Sri Lanka.
,
2017
)
Impact of Merchandising on Maintaining the Long Term Relationship With The Retailer (With Special Reference to Apparel Sector)
Madhushani, A.B.N.
;
Ubayachandra, E.G.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
Impact of Brand Personality on Emotional Brand Attachment in Laptop Industry in Sri Lanka
Aberathna, H.M.C.L.
;
Ubeyachandra, E.G.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
The Factors Influence on Credit Card Ownership
Karunarathna, K.A.
;
Kumara, W.D.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
The Impact of Switching Barrier on Customer Loyalty in Telecommunication Industry.
Hathurusinghe, S.M.
;
Kumara, W.D.
(
Department of Marketing Management, University of Kelaniya
,
2017
)
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Author
Fernando, P.M.P. (11)
Gayathree, D.A.G.P.K. (9)
Bandara, B.S.S.U. (8)
Weerasiri, R.A.S. (8)
Wijenayake, S.I. (8)
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Medis, A. (6)
Perera, G.N.R. (6)
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Sri Lanka (14)
Customer Satisfaction (12)
Service Quality (12)
Purchase Intention (10)
Brand loyalty (8)
Customer satisfaction (7)
Brand Equity (6)
Customer Loyalty (5)
customer satisfaction (5)
marketing (5)
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2017 (304)
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