Social Sciences
Permanent URI for this communityhttp://repository.kln.ac.lk/handle/123456789/189
Browse
9 results
Search Results
Item Nexus of Tourism and Economi Fluctuations in Srilanka(5th National Conference on Applied Social Statistics (NRCASS) - 2019, Department of Social Statistics, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2019) Jayakody, J. A. M. B.This is study of exploring the nexus between tourism and economic growth in Sri Lanka. Using the annually statics of central bank report. Tourism industry has become the reason for rapid growth in every economy. "A tourist is as an individual who for leisure or other purposes, temporarily leaves the place of residence for being hosted in a destination, activating successive economic effects that are worth investigating,” The objective of this is to explore two main elements of Sri Lankan economy. Those are Tourism and Economic growth in Sri Lanka during the period of 1977 - 2018. The is study obtained the relationship between economic growth and tourism earning during 1977-2018. These two variable have long term relationship. As a result of that which is causality between economic growth and tourism earning. Where economic growth only causes to tourism earnings not the other way around. Economic growth hypothesis in the phase of development since the priority of the tourism earnings had been understood only a few years ago. Due to the domestic war situation in the last years until 2009. Sri Lankan economy had become the upper economic growth rate in last years because of the Tourism industry. Easter day attack was the current affect to the economy. That is the affect for the economic growth of Sri Lanka. Obtain of this study of Sri Lankan Economic development that tourism should guide to economic growth in the future. The relationship measured by secondary data. Descriptive statistics were used to analyze the data and it revealed that there was a significant impact of tourism earnings on economic growth in Sri LankaItem Factors Associated with Social Media on Consumer Adoption in Tourism (With Special reference to Kandy).(International Conference on Applied Social Statistics (ICASS) - 2019, Department of Social Statistics, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2019) Liyanage, L.N.With the development of computer and Internet technology, social media have been widely used. During the last decade, an explosion of user-driven web technologies: blogs, social networks and media sharing platforms have been occurred. In the modern world, Social media play an important role in the consumer’s decision-making procedure. The growth of social media has led to new methods of pursuing and gaining information about various products and services in the market. It has facilitated consumers to associate and discuss different service or product providers easily (Chung and Koo, 2015). As tourism is an information-intensive industry it is necessary to understand the fluctuations or the deviations in the technologies that influence on the distribution and approachability of information regarding the travel (Xiang and Gretzel, 2010). Sri Lanka, as one of the countries with high usage of social media, has more than 6.2 million active social media users while in the world its more than 3.48 billion users. Among the most popular social media sites, Facebook gets the first place with 6 million active users, while Instagram has 1.1 million active users and Twitter has 182.5 thousand users for the last year (Hootsuite, 2019). One of the main advantage of social media is that it acts as as an effective communication media in the tourism industry were found by the authors in the literature (Desai and Eric, 2015; Verma, Stock and Mc Carthy (2012): Schu‑ ckert et al, 2015). Through these data it is cleared that social media sites are very popular in the country and it can be used as an effective tool for marketing in the field of tourism, in order to reach very large part of population. On the other hand, Sri Lanka is one of the greatest tourist destinations. The existing literature about social media generally emphases on the features of social media. However, researches about the factors associated with social media on adoption intention in of tourism sector is rare. Therefore, this study aimed to explore the factors related to social media that effect adoption intention in tourism.Item Study of the Tourist’s Satisfaction with regard to Hospitality in Southern Tourist Zone in Sri Lanka (Special Reference to Mirissa Tourist Destination)(4th National Research Conference on Applied Social Statistics, Social Statistics Students’ Association, Department of Social Statistics, Faculty of Social Science, University of Kelaniya, Sri Lanka, 2018) Chamara Premathilake, H.D.P.; Kulathunga, K.A.S.M.; Wasana, S.G.S.; Jayathialaka, H.B.T.P.Tourism is one of the largest industry which is contributed to flowing foreign exchange to the Sri Lanka. In that hence, tourism is domain phenomenon that has been caused to create the economic and financial activities, development of infrastructure facilities and changing of the cultural background of the area. Within this study mainly focuses on to identify the tourist’s satisfaction with regard to hospitality in Mirissa Tourist destination. It belongs to Matara district in Sri Lanka and 5 56 45 N Longitude and 80 27 35E. In this case mainly, primary data were used to analysis. Purposive sample method is used to gathering data and Questionnaire and Observation methods were used to collected data. There were 1500 of international and Domestic tourist include to collect data. SPSS and Minitab software used to analysis of data. The 07 factors that have been utilized to prove research topic 05 were accepted and 02 was rejected. Every 05 factors (Recreation Activities, Price range, Cuisine, Accommodations and Transport) belong to value above (0.7) and the factor was rejected is sanitary facilities and hospitality were belonging less than (0.7). In order to observations could be seen most tourists have fully satisfaction about the hospitality. Mirissa is highly crowded tourist area but, there is no enough sanitary facilities which international tourists are required. Even though have some facilities those were not maintain and cleaned well. Most of the tourists are not satisfied with the hospitality of the Sri LankansItem Heritage tourism and sustainability: surveying the Asian scenario(Research Centre for Social Sciences, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2016) Dasture, P.Tourism, has been one of the oldest forms of recreation man has ever known; the desire to explore and the longing to know more, has always led man to known and unknown territories. Today tourism is a full-fledged industry, sites, and areas of various kinds, be it pilgrimage sites, beaches, forests, forts, historical sites and the likes that hold heritage value have always attracted a man. Asia, boosts of some of the most exciting tourist spots; making it second only to Europe as a favourite travel destination. Even ASEAN recognizes it as a priority area for integration. The need of the hour, however, is to identify the role of tourism in promoting socio-cultural advancement, to evaluate sustainability and find out the forms of sustainable development not only in the overall heritage tourist industry but also at the sites itself. Factors that surface as challenges to sustainable heritage tourism development are related to national fiscal policies; governmental norms; the role of UNESCO in managing World Heritage Sites and the response of the host nation; the role of the organizations that work towards the maintenance of the sites; emerging environmental issues; over commercialization of the structures; international, domestic and local tourist flow and other such pointers. This paper intends to look into the above mentioned issues in an attempt to figure out solutions to the challenges faced by the industry, its operators, the policy-makers, the actual implementation and the impact of an operationally sustainable framework, from heritage sites across Asia.Item Impact on Modern Public Transportation for the Tourism Development in Sri Lanka(Research Centre for Social Sciences, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2016) Siriwardene, P.P.G.C.; Sanjeewa, A.H.I.The center of the country for the tourism is western province and development of modern public transportation system is necessary as modern world. The research study investigates the impact of modern public transportation on tourism development in western province Sri Lanka. It identifies the government and non-government institutions perceive the importance of modern public transportation system in relation to the tourism industry. The nature of the study was based on qualitative methodology. Accordingly, in-depth interviews, case studies was used as research methods Seven key persons from related institutions (which represent both Government and Nongovernment and Private sectors) and foreign pedestrian were selected for the sample. NVivo qualitative data analysis Method for data analysis. The research found that Sri Lankan public transportation has not been systematically developed or technologically modernized as to develop the tourism industry.Item Potentials and problems of ecotourism in Maduganga, Sri Lanka(Research Centre for Social Sciences, Faculty of Social Sciences, University of Kelaniya, Sri Lanka, 2016) Dilrukshi, D.G.T.According to annual statistical report )2014 (published by SLTDA )Sri Lanka Tourism Development Authority(, tourism industry is the fourth largest foreign exchange earner in Sri Lanka. The main objective of this research is to explore the potentials and problems of ecotourism in Maduganga wetland in Sri Lanka . Maduganga wetland is the one of beautiful tourist attractions and a mangrove ecological niche with mangroves rich biodiversity .Located in Balapitiya divisional secretariat division .The population sample consisted of 08 Major owners of tourist boat services and 20 boat riders, 20 local tourists and 20 foreign tourists which represents10 %of total tourists who visit Maduganga per day were selected for the questioner survey .Primary data were collected through questionnaires, semi structured and informal Interviews and field observations . The finding reveal that Maduganga has lot of ecotourism potentials .The findings also revealed that the Kothdoowa Tempal, Mangroves islands, Cinnamon chopping centers and Fish therapy centers are the major ecotourism destinations of Maduganga .The findings also revealed that 75 %local tourist get pleasure with boat ride and 25 %participate for watching biological diversity of Maduganga and 80 %foreign tourist like to doing major tourist activities with boat ride and 20 %of tourist like to watching biological diversity of Maduganga .Therefore Government institutions) especially Sri Lankan Tourist Development Authority and Balapitiya Divisional Secretariat (necessary to get attention to improve ecotourism potentials as well as want to establish information center to get information to the tourists easily and ticket counter shoud be established to reduce ongoing competitiveness between major boat services.Item Obstacles against the Tourism Development as an Instrument of Poverty Alleviation(Department of Economics, University of Kelaniya, 2016) Gunarathna, M.; Janice L.H.; Chan, J.K.L.The article describes the negative impact of poverty alleviation in tourism of Sri Lanka based on secondary and time series data that were gathered by Sri Lanka Tourism Development Authority from 1968 to 2014. Additionally, secondary data from Department of Census and Statistics in Sri Lanka and Central Bank of Sri Lanka were employed in the study to examine the key objective. The key objective is to discover potential obstacles against the tourism development as an instrument of poverty alleviation while reviewing the research question that how to improve poverty elimination via tourism development. Pearson correlation analysis and descriptive analysis are used. The study suites two suppositions to accomplish the above mentioned objective focusing empirical evidences. Firstly, there are obstacles to develop tourism industry in Sri Lanka. Secondly, the obstacles affect poverty alleviation via tourism development in Sri Lanka. However, findings of this study reveal that significant relationship between tourism development and poverty alleviation has being damaged by obstacles. We conclude that tourism is a proper instrument to move out from poverty and disparity and suggest that potential obstacles should be managed via tourism development strategies. Therefore this study stimulates for policy makers to refer the present tourism policy and add alternative solutions to unfold issues in Sri Lankan rural tourism industry. Significance of this study is not limited to Sri Lanka and under the limitations; findings, suggestions and conclusions of the study can be utilized to develop rural tourism based national plan in developing world.Item A Study on Impacts of Unplanned Tourism Development – with reference to Negombo Tourism Hub, Sri Lanka(Department of Economics, University of Kelaniya, 2016) Gunasekara, I.The specific aim of the research was to find out socio-cultural effects of unplanned tourism development to destinations. The study carried out at Negombo tourism hub. Negombo is one of the famous tourist destinations located in the Greater Colombo area, close proximity to Sri Lanka’s first international airport and has been a significant tourist attraction since the 1960s. Currently, Negombo is one of the best places for Beach tourism (Sun, Sea, and Sand), Night life, Water sports, Seafood and traditional fishing. Nonetheless, the government involvement was not sufficient in the early days of tourism development hence much of the development activities surrounding Negombo has been unplanned. This has been caused for many negative impacts as well. Much of these adverse impacts have affected the host community. This study was able to identify these adverse effects through primary and secondary data collecting methods.Item Model for Tourism Forecasting and Policy in Complex Situations(University of Kelaniya, 2005) Cooray, T.M.J.A.Information about the current and forecast levels of tourism and its contribution to the economy is important for policymaking by businesses and governments. Traditional forecasting methods can provide reasonable forecasts in the context of predicable changes. However, forecasting becomes problematic in the context of both predictable changes and less predictable domestic or international shocks. This paper demonstrates the ways in which an integrated model, combining traditional forecasting methods and quantifiable scenario forecasts, can be used to examine complex combinations of events. The model is applied to Sri Lanka’s tourism indicators, which provide a picture of tourism in the Sri Lankan economy, with traditional forecasting methods and quantifiable scenario forecasts. Results are provided for a combination of changes in relative exchange rates, income of major origin countries and a positive shock to tourism demand, to demonstrate the integrated model's ability to take account of the complex multiple events that affect tourism destinations.