Citation:Selverajan, P., Manokar, P. and Samanmali, C.K.M., 2009. The impact of consumer attitudes towards the consumption of local brands; a case study of highland brand food products in Sri Lanka: 14, Abstracts of Pandit G.P. Wickramarachchi Memorial Research Symposium 2008/2009. 3rd April 2009, Gampaha Wickramarachchi Ayurveda Institute, University of Kelaniya, Yakkala, Sri Lanka.
