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Impact of marketing mix strategies on consumer purchasing decisions: with special reference to the supermarkets in Gampaha district in Sri Lanka

Impact of marketing mix strategies on consumer purchasing decisions: with special reference to the supermarkets in Gampaha district in Sri Lanka

Botheju, W.K.K.
URI: http://repository.kln.ac.lk/handle/123456789/14398
Citation: Botheju, W.K.K. (2013). Impact of marketing mix strategies on consumer purchasing decisions: with special reference to the supermarkets in Gampaha district in Sri Lanka. M.Com. Thesis, University of Kelaniya.
Date: 2013

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