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Results 25741-25750 of 25762 (Search time: 0.018 seconds).
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Issue DateTitleAuthor(s)
2022Factors Affecting Consumer Acceptance of Omni-channel Approach with Special Reference to the Supermarket SectorJayamal, S. K. D. I. U.; Herath, H. M. R. P.
2022An Investigation of the Influence of Marketing Mix (4Ps) and Their Relative Importance on Cosmetic Purchase Intention of Youth Generation in Sri LankaRanasinghe, S. C.; Herath, H. M. R. P.
2022Congruence Between Self-Image and Brand Personality and Their Impact on Purchasing Intentions: A Case of Sri Lankan Motorcycle IndustrySamarasinghe, K. G. S. A.; Patabendige, S. S. J.
2022Factors Influencing on Customer’s Switching Behavior of Mobile Service Providers in Sri LankaRashmila, R. M. R.; Weerasiri, R. A. S.
2022Impact of Celebrity Endorsement on Consumer Purchasing Behavior in Sri Lankan Cosmetic Industry Specifically Considering Products; Hair Oil, Shampoo and Beauty SoapPadukka, L. U.; Weerasiri, R. A. S.
2022Impact of Customer Shopping Value on Brand Loyalty: Examining the Mediating Effect of Customer Satisfaction: With Special Reference to the E-Commerce Industry in Western Province of Sri LankaMadushika, R. A. L.; Dissanayake, D. M. R.
2022Impact of Consumer Sales Promotions on Consumer Impulsive Buying Behavior in Modern Trade Outlets in Western Province, Sri LankaEranga, M. K.; Bandara, B. S. S. U.
2022Impact of Brand Equity on Consumer Purchasing Intention with Special Reference to Franchised Food IndustryPerera, N. S. D. S.; Gunawardane, W. A. D. N. R.
2022Impact of Brand Experience in Developing Brand Loyalty with Special Reference to Upscale Fine-Dining Restaurants in ColomboMalalarathna, M. A. B. A. U.; Gunawardhana, W. A. D. N. R.
2022Impact of Consumer Values on Consumer Satisfaction of Foreign Travelers: with Special Reference to Adventure Tourism Industry in Sri LankaDe Alwis, T. P. G. S.; Medis, L. A. P.