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Results 20111-20120 of 25655 (Search time: 0.014 seconds).
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Issue DateTitleAuthor(s)
2021Marketing Mix Strategies to Increase Purchase Intention of a Plumbing and Maintenance Service ProviderChin, Thoo Ai; Azman, Muhammad Faiz Bin; Mas'Od, Adaviah; Zakuan, Norhayati
2021The Influence of Social Media Marketing towards Online Purchase Intention of Fashion Apparel during PandemicYaacob, Aqilah; Ling, Gan Jen; Yusuf, Shamsuddin
2021The Impact of Hedonic Value, Utilitarian Value and Trust towards Online Shopping Behaviour of Dietary Supplements among Females in Kuala LumpurHalim, Puteri Farah Qistina Binti A; Kularajasingam, Janitha; Singh, Jugindar Singh Kartar; Subramaniam, Anusuiya
2021Mobile Users Information Privacy Concern in Malaysia: Extended Ducoffe Advertising Value ModelShan, Lom Hui; Chin, Thoo Ai; Yeik, Koay Kian; Sin, Tiong Jia
2021Marketing Strategies and Customer Satisfaction: A Study on The Institute of Higher Learning in JohorRui, Sook-Fun Fong; Loh, Ying; Choi, Sang-Long
2021Green Advertising Appeals of Social Media Platforms on Green Purchasing IntentionKulasekara, Shalini; Gayathree, Poornima K.; Bandara, B.S.S.U.
2021The Effect of Social Media Marketing Activity towards Online Shopping Behaviour among Primary School Teachers in Klang ValleyYi, Goh Jing; Kularajasingam, anitha J; Subramaniam, Anusuiya; Singh, Jugindar Singh Kartar
2021Exploring Tourist Behavior Intention in Virtual Reality Mosque Tourism Using an Extended Stimulus-Organism-Response ModelSawari, Siti Salwa MD; Hussin, , Siti Rahayu; Rahman, Nur Hidayah Abd
2021Emotional-Philanthropy Based Marketing Strategy: Companies Contributing to Combat Covid-19Saini, Swati
2021Government Expenditure and Consumer Behavior in an EconomyRandhir, Rajendra; Verma, M. N.

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