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Results 19801-19810 of 25653 (Search time: 0.013 seconds).
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Issue DateTitleAuthor(s)
2021Factors of Virtual Influencer Marketing Influencing Generation Y Consumers' Purchase Intention in MalaysiaRuey, Yap Yoong; Ismail, Nurlida Binti
2021Electronic Banking and Customer Satisfaction in Nigeria Money Deposit BanksMichael, Oyenuga; Iember, Ahungwa Agnes; Chinonso, Nnedu Stanley
2021The Impact of Algorithmic Literacy on Programmatic Advertising EffectivenessA, Malathi; Jaidev, Uma Pricilda; P, Ganesan
2021Investigate Website Quality and E-Trust for Online Booking ImplementationChin, Thoo Ai; Segaran, Subhass Sandran; Sulaiman, Zuraidah; Mas'Od, Adaviah
2021The Effect of Social Media Marketing Activity towards Online Shopping Behaviour among Primary School Teachers in Klang ValleyYi, Goh Jing; Kularajasingam, Janitha; Subramaniam, Anusuiya; Singh, Jugindar Singh Kartar
2021Factors Influencing Purchase Intention of Domestic Travel Packages in MalaysiaYew, Lim Kim; Kowang, Tan Owee; Kiong, Tee Poh; Pung, Ng Chee
2021Trust on Green Advertisement: Mediating Role of Environmental InvolvementTee, Poh-Kiong; Lim, Kim Yew; Ng, Chee-Pung
2021Customer Engagement, CRM and Intimacy: A Study of Mobile App EffectivenessJaysinghe, Wenura Shivantha
2021Total Interpretive Structural Modelling of Marketing Challenges and Strategies Amidst Covid-19 CrisisIshrat, Irna; Hasan, Mohammad; Khan, Fateh Mohd; Farooq, Ayesha
2021Continuance Intention to Use Mobile Payments in Malaysia: Integrating Innovation Resistance Theory and Switching CostSin, Tiong Jia; Shan, Lom Hui; Shollunayagam, Renugala D/O M.; Dyana, Chang Mui Ling