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Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 110
Issue DateTitleAuthor(s)
2021Impact of Green Marketing Tools on Green Purchase IntentionSubasinghe, V. N.; Gayathree, D. A. G. P. K.
2021Impact of Green Marketing Stimuli on Green Purchasing Intention of Sri Lankan ConsumersPerera, W. V. T.; Gayathree, D. A. G. P. K.
2021Impact of Green Advertising and Word of Mouth on Sri Lankan Consumer Green Purchase IntentionDinujaya, V. S.; Gayathree, D. A. G. P. K.
2021Impact of Green Marketing Tools on Green Purchase Intention of FMCG Sector in Sri LankaSubasingha, N. E. M.; Gayathree, D. A. G. P. K.
2021Drivers of Green Purchase Intention of Generation Y Consumers in Sri LankaPramodi, K. U.; Gayathree, D. A. G. P. K.
2021The Impact of Green Product Attributes on Green Consumer Purchase Intention in FMCG IndustryNavanjana, K. S.; Gayathree, D. A. G. P. K.
2021Green Brand Dimensions and Green Perceived Value on Green Purchasing Intention of the Personal Care ProductsHerath, H. M. R. N.; Gayathree, D. A. G. P. K.
2021Drivers of Green Purchasing Intention of Personal Care Products with Special Reference to Western Province of Sri LankaNayanathara, D. G. V.; Gayathree, D. A. G. P. K.
2021Impact of Greenwashing on Green Purchasing Intention of FMCG Products: Mediating Effect of Green SkepticismDissanayake, A. G. M. D. C.; Gayathree, D. A. G. P. K.
2021A Study on Augmented Reality: Pillar of Industry 4.0Naman, R. R.; Metri, P. G.
2021The Impact of Social Media Marketing on Consumer Purchase Intention Towards e-Tailers in Sri Lanka: The Mediating Role of e-Brand TrustUdayanga, M. I. S.; Wijenayake, S. I.
2021Impact of Online Shopping Satisfaction on Repurchase Intention of Sri Lankan Modern TradeWijesiri, G. H. C. M.; Wijenayake, S. I.
2021Key Determinants of Online Impulsive Buying Behavior of Female Shoppers: Special Reference to Fashion Retail Industry in Sri LankaSarangi, H. W. P.; Wijenayake, S. I.
2021Impact of User Generated Content (UGC) on Personal Care Product Purchase Intention in Sri LankaPabasari, K. L. W.; Wijenayake, S. I.
2021The Impact of Customer Perspective of Relationship Marketing on Customer Loyalty in State Sector Commercial Banks in Sri LankaNamrada, E. D.; Wijenayake, S. I.
2021Key Determinants of Online Purchase Intension Towards Online Retail Shopping in Western Province of Sri LankaLakmini, M. L. D. N.; Wijenayake, S. I.
2021The Impact of the Social Media Marketing on Consumer Purchase Intention: Special Reference to Facebook Users in Sri Lankan Cosmetics IndustryAthukorala, W. A. V. D. K.; Wijenayake, S. I.
2021The Impact of Social Media Influencer Marketing on Purchase Intention of Personal Care Products Market in Sri LankaPriyadarshani, J. A. T.; Wijenayake, S. I.
2021Key Determinants of Online Purchase Intension of Fashion Clothing among Youth: With Special Reference to e-Commerce Websites Operated in Sri LankaMadushan, W. A. N. L.; Wijenayake, S. I.
2021Study on Computer Vision Technology for Industry 4.0Birajdar, V.; Kulkarni, J.; Shivsharan, R.; Metri, P. G.
Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 110