1. Digital Repository

Search


Current filters:
Start a new search
Add filters:

Use filters to refine the search results.

 | 
Results 1-10 of 110 (Search time: 0.002 seconds).
Item hits:
Issue DateTitleAuthor(s)
2021Impact of Brand Personality on Brand Trust of Sport-related Products in Western ProvinceNithyanada, H. K. G.; Bandara, B. S. S. U.
2021Impact of Social Media Influencer Marketing on Customer Purchase Intention: Examining the Mediator Effect of Customer Attitude with Special Reference to Fashion Retail Industry in Sri LankaSharma, M. F.; Wanninayake, W. M. C. B.
2021Impact of Green Marketing Mix on Consumer Purchase Intention: Investigate the Mediating Effect of Consumers’ Environmental Attitudes with Special Reference to Cosmetics Industry in Sri LankaRathnayaka, R. M. L. G.; Weerasiri, R. A. S.
2021Impact of Country-of-Origin on Purchase Intention Toward Automobile Brands in Sri Lanka with Special Reference to Japan and Indian AutomobilesPerera, L. O. T.; Wanninayake, W. M. C. B.
2021Impact of Celebrity Endorsement on Customer Purchase Intention: Examining the Mediating Effect of Brand Trust with Special Reference to Telecommunication Industry in Western Province Sri LankaPerera, K. A. H. M.; Wanninayake, W. M. C. B.
2021Impact of Green Marketing Tools on Green Purchasing Behavior with Special Reference to Home Electronic AppliancesBandara, M. M. C. M.; Weerasiri, R. A. S.
2021The Impact of Celebrity Endorsement on Consumer Purchase Intention: With Special Reference to Personal Care Brands in Sri LankaImza, I. M. A.; Weerasiri, R. A. S.
2021A Study on the Impact of Sensory Branding on Consumer Purchasing Intention: Examine the Mediating Effect of Brand Attitudes with Special Reference to Franchised Fast Food Outlets in Sri LankaLakmali, H. M. D.; Weerasiri, R. A. S.
2021Impact of Celebrity Endorsement on Females’ Consumer Buying Behavior: With Special Reference to the Beauty Soap Industry in Sri LankaHarshani, A. W. W.; Weerasiri, R. A. S.
2021Marketing in New Normal: Embracing Changes and Transformation in Industry 4.0Khatri, K. S.; Pande, A. B.

Discover