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Commerce and Management
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Junior Research Symposia
Student Research Conference on Marketing(SRCM)
7th-2022
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Issue Date
Title
Author(s)
2022
Impact of Green Brand Awareness on Green Consumerism with the Examination of the Mediating Effect of Green Trust with Special Reference to FMCG Industry in Sri Lankan Context
Liyanage, W. H. N. B.
;
Dissanayake, D. M. R.
2022
Factors Affecting on Adoption of E- Banking Services in Sri Lanka with Special Reference to the Commercial Banking Sector
Kumara, R. D. I. S.
;
Dissanayake, D. M. R.
2022
Factors Influencing the Switching Behavior of Mobile Telecommunication Service Consumers in Sri Lanka (Colombo District)
Liyanage, T. D. S.
;
Dissanayake, D. M. R.
2022
Impact of Customer Shopping Value on Brand Loyalty: Examining the Mediating Effect of Customer Satisfaction: With Special Reference to the E-Commerce Industry in Western Province of Sri Lanka
Madushika, R. A. L.
;
Dissanayake, D. M. R.
2022
Impact of In-Store Atmosphere on Consumer Perception at Modern Trade in Sri Lanka: Examine Store Format as Moderating Variable
Bhagya, R. M. H.
;
Dissanayake, D. M. R.
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Author
1
Bhagya, R. M. H.
1
Kumara, R. D. I. S.
1
Liyanage, T. D. S.
1
Liyanage, W. H. N. B.
1
Madushika, R. A. L.
Subject
1
Attraction Towards Competitors, C...
1
Brand Loyalty, Customer Satisfact...
1
Consumer Perception, In-Store Atm...
1
E-banking Adoption, Perceived Eas...
1
Fast Moving Consumer Goods, Green...
Date issued
5
2022
Has File(s)
5
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