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Issue Date
Title
Author(s)
2013
The impact of brand awareness, brand association and brand perceived quality on female consumers' purchase decision of foreign makeup products (a study on youth segment)
Perera, W.L.M.V.
;
Dissanayake, D.M.R.
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Dissanayake, D.M.R.
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Perera, W.L.M.V.
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Brand Awareness
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Makeup products
1
Purchase Decision
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true