ICBI 2017 Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 70
Issue DateTitleAuthor(s)
2017Use of Social Media in Professional Education: A Cross-Sectional Study among Teachers in India and Sri Lanka.Kurian, S.; De Alwis, A. C.; Padmasiri, M. K. D.; Ramanathan, H. N.; Chacko, P. S.
2017Role of E-learning in Providing Lifelong Learning.Yatigammana, M. R. K. N.; Suraweera, N.; Pathirage, D. P.; Jayantha, R. H. U.; De Pasqual, M. K.; Priyankara, C.; Wijayarathne, P. G.
2017Examining the Role of Multitasking on Academic Performance of University Undergraduates.Perera, S.; Yatigammana, M. R. K. N.; Sarathchandra, K. S. H.
2017Evaluation of Online Learning Activities of Accountancy Students Based on LMS Logs.Perera, H. A. P. L.; Perera, P. R. M. R.
2017Adoption of Digital Marketing in MSME: A study in Coimbatore, Tamil Nadu.Varghese, J.; Sudhahar, J. C.
2017Study on Social Media Marketing for Small Restaurants in Coimbatore District, Tamil Nadu, India.David, A. Sudhahar, J. C.
2017Architectural Framework for Electronic Legal Solution Development.Vasanthapriyan, S.
2017Effect of Constructivist Instruction and Technology Based Constructivist Instruction on Academic Achievement of Undergraduates.Pathirathna, S.
2017The Impact of Promotional Strategies of Pharmaceutical Companies on Doctor’s Recommendation of Branded Drugs: An Empirical Study on Pharmaceutical Industry in Sri Lanka.Punchibandara, M. M. T.
2017Influence of Service Brand Communication on Consumer's Psychology: With Special Reference to Consumer Attitudes on the Private Professional Educational Institutes in Batticaloa District.Kishokumar, R.; Kishomigah, S.
2017Factors Influencing Brand Switching in Telecommunication Industry in Sri Lanka: A Study Based on Undergraduates in Sri Lanka.Wimalasiri, R. K. H. S.
2017Consumer Brand- Related Behavior in Persuasive Communication Context: A Conceptual Review with Reference to Insurance Sector Research Proposition.Pushpakumara, B. M. A.; Dissanayaka, D. M. R.
2017Consumer Attitudes toward Mobile Advertising: With Special Reference to Fast Food Industry.Wijesundara, C. B.; Hennayake, H. M. G. Y. J.
2017Service Marketing Mix and Customer Satisfaction: An Empirical Study on Motor Insurance Industry in Sri Lanka.Koththagoda, K. C.; Weerasiri, R. A. S.
2017Impact of Social Media Characteristics on Consumer Buying Decision Process in Western Province, Sri Lanka.Madhuhansi, W. H. T.
2017Effects of Experiential Marketing towards Customer Satisfaction: With Special Reference to Online Fashion Stores in Sri Lanka.Rathnayaka, R. M. U. R. K.
2017Influence of Facebook Application on Consumer Purchase Decision.Wijerathna, I. D. C.
2017Corporate Social Responsibility: A Review.Wijerathna, I. D. C.
2017Store Characteristics and Customer Loyalty: The Mediating Role of Perceived Value.Alroaia, Y. V.; Rahayi, S.
2017The Impact of Human Resource (HR) Key Result Areas on Employee Satisfaction of Production Floor Workers in Sri Lankan Garment Industry.Saparamadu, S.; Weerakkody, W. A. S.
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 70