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Issue Date	Title	Author(s)
2017	The Relationship between Customer Loyalty and Value Added Services in Mobile Telecommunication Service Industry in Sri Lanka	Madushani, Y.B.N.; Herath, H. M. R. P.
2022	Impact of Facebook Marketing on Brand Awareness: With Special Reference to Fast Moving Consumer Goods Industry in Sri Lanka	Dilhani, E. D. A.; Herath, H. M. R. P.
2022	Impact of the Consumer Online Product Reviews on Online Purchase Intention: with Special reference to the Online Food Delivery Industry in Sri Lanka	Heshani, H. M. S.; Herath, H. M. R. P.
2022	The Impact of Consumer Attitude Towards Use on Continued Intention to Adopt E-Learning, in Sri Lankan A/L Private Tuition Industry: Moderating Effect of Information System Success	Fernando, P. U. S.; Herath, H. M. R. P.
2022	The Impact of Advertising Appeals on Purchasing Intention with Special Reference to Social Media Advertisements of Mobile Data Packages in Sri Lanka	Vimukthi, U. Sahan; Herath, H. M. R. P.
2022	The Impact of Opinion Leaders on Consumer Purchasing Intention of Cosmetics Industry in Sri Lanka: Mediating Effect of Brand Trust	Hansaka, M. P. L.; Herath, H. M. R. P.
2024	Impact of Emotional Appeal Advertising on Consumer Brand Relationship of Vicenarians: Mediating Effect of Consumer Attitude towards Advertisement	Dawood, A. F. J. S.; Herath, H. M. R. P.
2024	Impact of Green Marketing on Brand Loyalty: Examining the Mediating Effect of Green Knowledge with Special Reference to Supermarket Chains in Sri Lanka	Dhuveeshan, M; Herath, H. M. R. P.
2021	The Impact of Plastic Product Packaging on Consumer Perception: With Special Reference to the Sri Lankan Food and Beverage Industry	Sandaruwan, A. M. N.; Herath, H. M. R. P.
2022	Factors Affecting Consumer Acceptance of Omni-channel Approach with Special Reference to the Supermarket Sector	Jayamal, S. K. D. I. U.; Herath, H. M. R. P.