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Issue Date
Title
Author(s)
2017
Impact of Promotional Tools on Purchasing Intension of Telecommunication Networks: with special reference to educated youth generation in Colombo in Sri Lanka
Abeysinghe, M.G.H.M.
;
Gayathree, D.A.G.P.K.
2017
The Factors Affecting the Revisit Intention of Fast Food Restaurants:(With Special Reference to Generation Y in Western Province Sri Lanka).
Kuruppuarachchi, E.N.
;
Gayathree, D.A.G.P.K.
2017
The Significant Impact of CRM Practices on Customer Satisfaction: with Special Reference to Interior & Exterior Blinds Companies in Sri Lanka
Perera, G.D.D.
;
Gayathree, D.A.G.P.K.
2017
Study on Factors affect on the Consumer Purchase Intension on Fruit Drinks: Special Reference to Sri Lankan Beverages Market
Dhananjaya, M.T.D.
;
Gayathree, D.A.G.P.K.
2017
Factors Influencing the Brand Loyalty towards the Fast Food Industry in Sri Lanka: with Special Reference to Internationally Franchised Fast Food Brands in Sri Lanka
Perera, H.M.H.N.
;
Gayathree, D.A.G.P.K.
2017
Factors Affecting the Attitude towards Facebook Advertisements – With Special Reference to Colombo City Customers.
Sandaruwan, P.M.D.
;
Gayathree, D.A.G.P.K.
2017
Purchasing Intention towards Online Shopping: with special reference to M-shopping in Sri Lanka.
Gallage, P.M.
;
Gayathree, D.A.G.P.K.
2017
Impact of Brand Knowledge on Consumer Lifetime Value with Special References to Ayurvedic Products in Sri Lanka.
Sudharshana, N.A.
;
Gayathree, D.A.G.P.K.
2017
Impact of Social Factors on Consumer Impulsive Buying Behavior in Sri Lanka.
Basnayaka, B.M.M.G.T.R.
;
Gayathree, D.A.G.P.K.
Discover
Author
1
Abeysinghe, M.G.H.M.
1
Basnayaka, B.M.M.G.T.R.
1
Dhananjaya, M.T.D.
1
Gallage, P.M.
1
Kuruppuarachchi, E.N.
1
Perera, G.D.D.
1
Perera, H.M.H.N.
1
Sandaruwan, P.M.D.
1
Sudharshana, N.A.
Subject
2
Revisit intention
1
Ayurvedic products
1
Brand awareness
1
Brand image
1
Brand knowledge
1
Brand loyalty
1
Brand recall
1
Brand recognition
1
Conventional television advertising
1
Credibility
.
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