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Results 11-20 of 304 (Search time: 0.003 seconds).
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Issue DateTitleAuthor(s)
2017Antecedents of Export Performance of Small and Medium Scale Enterprises (SMEs) In Sri Lanka: The Role of Entrepreneur Behavior and Experience and the Moderation Role of Industry ContextMudalige, D.M.
2017The Role of Social Commerce on Consumer Decisions: A Theoretical FoundationHettiarachchi, H.A.H.; Wickramasinghe, C.N.; Ranathunga, S.
2017Impact of the Promotion Tools on the Brand Loyalty in Relevance to Anchor Newdale Flavoured Milk in the Context of Western Province,Balakrishnan, G.P.; Ubayachandra, E.G.
2017A study of the Factors influencing on the Selection of Casual Dining Restaurants in Colombo City.Luckshani, H.D.T.T.; Weerasiri, R.A.S.
2017Study on Purchasing Intention of Smart Phone Market in Sri Lanka (With Special Reference to University Undergraduates).Madushani, R.H.S.; Ubayachandra, E.G.
2017The Impact of Retail Store Atmospherics on Impulsive Buying Behavior with Special Reference to Modern Trade Context.Abeysekara, A.W.A.T.D.; Abeysekara, A.W.A.T.D.
2017A Study on Impact of Social Media Marketing Of Fashion Retailer Brands in Sri Lanka on Customer Purchase Intention.Wijegunawardhana, S.M.; Weerasiri, R.A.S.
2017Impact of Celebrity Endorsement on Consumer Buying Behavior: With Special Reference to Telecommunication Sector in Sri LankaKavindya, M.D.A.; Weerasiri, R.A.S.
2017Factors Influence on the Consumer Attitude towards Organic Food Purchasing in Western ProvinceKarunadasa, H.H.J.; Weerasiri, R.A.S.
2017The Impact of Brand Equity on Consumer Purchase Intention: Special Reference to Lifebuoy SoapFernando, K.W.N.P.; Weerasiri, R.A.S.