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Results 1-6 of 6 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2014
Effectiveness of Relationship Marketing Tools on Building Brand Perception: With Reference to Surgery Transplant Products in Sri Lankan Pharmaceutical Industry
Geethanga, P.L.P.
;
Dissanayake, D.M.R.
2016
Potential of Tea Tourism in Sri Lanka: A Review of Managerial Implications and Research Directions
Koththagoda, K.C.
;
Dissanayake, D.M.R.
2015
Relationship between Celebrity Endorsement and Brand Attitude: With Reference to Financial Services Sector Brands in Sri Lanka
Dissanayake, D.M.R.
;
Ismail, N.
2015
Impact of Psychological Characteristics with the Mediating Effect of Psychological Wellbeing on Job Performance: A Conceptual Paper With Reference to Services Sector Research Propositions
Javed, S.
;
Sambasivan, M.
;
Dissanayake, D.M.R.
2010
An Analysis of Switching Behavior of Pre-paid Mobile Users in Sri Lanka
Dissanayake, D.M.R.
;
Wanninayake, W.M.C.B.
2023
The Impact of Consumer Perceived Value on Consumer Buying Intention for Value-for-Money Fashion Brands: Moderating Role of Age in Cambodian Market
Manarangi, K.T.A.
;
Dharmawardane, M.N.S.H.
;
Dissanayake, D.M.R.
Discover
Author
1
Dharmawardane, M.N.S.H.
1
Geethanga, P.L.P.
1
Ismail, N.
1
Javed, S.
1
Koththagoda, K.C.
1
Manarangi, K.T.A.
1
Sambasivan, M.
1
Wanninayake, W.M.C.B.
Subject
1
Brand Attitude
1
Brand Equity
1
Brand Perception
1
Call Centers
1
Celebrity Endorsement
1
Customer Perceived Values, Fashio...
1
Customer Relationship
1
Destination Brand
1
Emotional Intelligence
1
Financial Services & Celebrity Ch...
.
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Date issued
1
2020 - 2023
5
2010 - 2019
Has File(s)
6
true