Browsing by Subject Packaging, Buying Decisions, Perceived Value, Cognitive Decisions
Showing results 1 to 1 of 1
Issue Date | Title | Author(s) |
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2007 | The Impact of Packaging on Customer Buying Decisions: with Special Reference to the Fast Moving Consumer Goods (FMCG) Sector in Sri Lanka | Mendis, A.; Wanninayake, W.M.C.B. |