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Browsing by Author Samarasiriwardena, S. Y.
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Showing results 1 to 1 of 1
Issue Date
Title
Author(s)
2024
The Impact of Sensory Marketing on Customer Purchasing Intention: Examining the Mediating Effect of Experiential Value with Special Reference to Franchised Fast Food Industry in Sri Lanka
Samarasiriwardena, S. Y.
;
Wanninayake, W. M. C. B.