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Browsing by Author Kashif, M.
Showing results 1 to 4 of 4
Issue Date | Title | Author(s) |
2019 | Blinded by the sand of its burrowing?Examining fans’ intentions to follow one-day cricket on TV with a moderating effect of social influence | Kashif, M.; Fernando, P.M.P.; Wijenayake, S.I. |
2018 | Finding greener grass on the other side of hill: Examining donor perceived brand equity in a moderating role of brand credibility | Kashif, M.; Fernando, P.M.P.; Samad, S.; Thurasamy, R. |
2021 | Leaving in Mascot of Silence: Organizational Determinants of Employee Turnover Intentions in Mediating and Moderating Roles of Quiescent Silence and Coworker Support in a Russian Context | Kashif, M.; Petrovskaya, I.; Samad, S.; Wijenayake, S. |
2017-10-28 | Re-imagining marketing as societing: A critical appraisal of marketing in a developing country context. | Kashif, M.; Fernando, P.M.P.; Altaf, U.; Walsh, J. |