Browsing by Author Weerasiri, R. A. S.

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Issue DateTitleAuthor(s)
2021Factors Influence on Consumers’ Attitude Towards Organic Food Products: With Special Reference to FMCG Sector in Sri LankaThudugala, T. A. D. P.; Weerasiri, R. A. S.
2024Factors Influencing on Consumer Purchase Intention Towards Local Organic Food Products with Special Reference to Western Province, Sri LankaKavindya, M. G. T.; Weerasiri, R. A. S.
2022Factors Influencing on Customer’s Switching Behavior of Mobile Service Providers in Sri LankaRashmila, R. M. R.; Weerasiri, R. A. S.
2022The Impact of Celebrity Endorsement on Consumer Buying Behavior: with Special Reference to Confectionery Industry in Sri LankaAmarasekara, D. C. A.; Weerasiri, R. A. S.
2021The Impact of Celebrity Endorsement on Consumer Purchase Intention: With Special Reference to Personal Care Brands in Sri LankaImza, I. M. A.; Weerasiri, R. A. S.
2022Impact of Celebrity Endorsement on Consumer Purchasing Behavior in Sri Lankan Cosmetic Industry Specifically Considering Products; Hair Oil, Shampoo and Beauty SoapPadukka, L. U.; Weerasiri, R. A. S.
2022Impact of Celebrity Endorsement on Customer Purchase Intention towards Personal Care Products in Sri LankaGunaweera, D. S.; Weerasiri, R. A. S.
2021Impact of Celebrity Endorsement on Females’ Consumer Buying Behavior: With Special Reference to the Beauty Soap Industry in Sri LankaHarshani, A. W. W.; Weerasiri, R. A. S.
2022The Impact of Celebrity Endorsement on Purchase Intention: Examining the Mediating Effect of Customer Trust: with Special Reference to Fashion Retail Industry in Sri LankaJanith, H. N. Naveen; Weerasiri, R. A. S.
2022Impact of Celebrity Endorsement towards Brand Switching Behavior of Customers with Special Reference to Mobile Telecommunication IndustryHeshan, K. A. S.; Weerasiri, R. A. S.
2021Impact of Green Marketing Mix on Consumer Purchase Intention: Investigate the Mediating Effect of Consumers’ Environmental Attitudes with Special Reference to Cosmetics Industry in Sri LankaRathnayaka, R. M. L. G.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Mix on Consumers’ Green Purchasing Intention with Special Reference to Modern Trade Sector in Sri LankaEbenezar, L. D. N.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Mix on Consumers’ Purchase Intention in Modern Trade Industry in Sri Lanka with the Mediating Effect of Environmental Attitude of ConsumersArambage, A. S. A.; Weerasiri, R. A. S.
2022The Impact of Green Marketing Mix on Customer Purchase Intention in the Colombo and Gampaha District of Sri LankaAlawattegama, N. N. K.; Weerasiri, R. A. S.
2022The Impact of Green Marketing Mix on Green Purchase Intention towards Green Cosmetic Products: with the Moderating Effect of the Environment KnowledgeLakshani, T. A. H. C.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Tools on Consumer Purchase Intention with Special Reference to FMCG Industry in Sri LankaHerath, H. M. P. S.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Tools on Consumer Purchasing Behaviour with Special Reference to Fast Moving Consumer Goods Industry in Sri LankaHimeshani, K. G. L.; Weerasiri, R. A. S.
2021Impact of Green Marketing Tools on Green Purchasing Behavior with Special Reference to Home Electronic AppliancesBandara, M. M. C. M.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Tools on Green Purchasing Decision in Beauty Cosmetics with the Moderating Effect of Consumer’s Educational LevelGalagedara, S. R.; Weerasiri, R. A. S.
2024The Impact of Green Marketing Tools on Green Purchasing Decision in Home Appliance with the Moderating Effect of Consumer’s Educational LevelDissanayaka, D. M. S. T.; Weerasiri, R. A. S.