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Impact of TV Advertisement on Consumer Behavior: with special reference to Attention, Awareness, Interest and Desire, and Recall levels, on purchase intention on personal care products

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dc.contributor.author Pradeep, D.P.G.
dc.date.accessioned 2015-05-28T08:41:25Z
dc.date.available 2015-05-28T08:41:25Z
dc.date.issued 2014
dc.identifier.citation Pradeep, D.P.G. (2014). Impact of TV Advertisement on Consumer Behavior: with special reference to Attention, Awareness, Interest and Desire, and Recall levels, on purchase intention on personal care products. M.Sc. Thesis, University of Kelaniya. en_US
dc.identifier.uri http://repository.kln.ac.lk/handle/123456789/7882
dc.language.iso en en_US
dc.publisher University of Kelaniya en_US
dc.relation.ispartofseries TH;954
dc.title Impact of TV Advertisement on Consumer Behavior: with special reference to Attention, Awareness, Interest and Desire, and Recall levels, on purchase intention on personal care products en_US
dc.type Thesis en_US


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