Browsing Masters Theses - Faculty of Commerce and Management by Subject "Customer Loyalty, Telecommunication Industry, Service Quality, Perceived value, Sri Lanka."
Browsing Masters Theses - Faculty of Commerce and Management by Subject
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Browsing Masters Theses - Faculty of Commerce and Management by Subject "Customer Loyalty, Telecommunication Industry, Service Quality, Perceived value, Sri Lanka."
The key objectives of the study are to examine service quality direct effect on
customer loyalty and to examine the perceived value mediates the relationship
between service quality and customer loyalty in the telecommunication ...