Sandagiri, S.P.N.N.; Thilakarathna, P.M.C.
(19th Conference on Postgraduate Research, International Postgraduate Research Conference 2018, Faculty of Graduate Studies,University of Kelaniya, Sri Lanka, 2018)
This research paper investigates literature review in corporate customer bank behavior in light of introducing a customer centric service culture to Sri Lankan banking sector and provides a proposal for future research in ...