Browsing by Author "Shamila, P."

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COVID-19 Crisis and Resilience Measures: Evidence from Sri Lankan SmallScale Entrepreneurs
(Faculty of Commerce and Management Studies, University of Kelaniya, 2021) Samarasinghe, N.V.H.H.; Hennayaka, J.S.; Disanayaka, D.M.P.P.; Gamage, U.C.; Weligodapola, M.; Shamila, P.
A more than one year after the COVID-19 pandemic affected the national and global economies. In Sri Lanka, as a developing country, this situation highly impacts on small-scale entrepreneurs. This study explores the solutions to provide efficient benefits for small-scale entrepreneurs who are going through a pandemic crisis. To survive unpredictable global pandemic situations, small-scale businesses have advocated new methods and strategies to continue business operations by identifying both threats and opportunities of this crisis. The study aims to determine the impact of business resilience planning and investigate the resilience measures to cope with the disruption caused by the COVID-19 pandemic. The study philosophy was positivism and conducted a deductive research approach that used a survey strategy with a cross-sectional time horizon. An online questionnaire-based survey with a 7-point Likert scale used to collect data from a sample of 107 small-scale entrepreneurs. This study has used quota sampling as a sampling method. The result demonstrates how business resilience impact mitigates the disruptions caused by the COVID-19 outbreak. The findings indicated a significant impact on business resilience from marketing strategies and employee arrangements because its important values are less than 0.05, and Beta values amount to 0.279 and 0.143, respectively. This study offers several contributions to researchers and extends the literature to provide a comprehensive focus for the country's economy and accelerate the up-skilling of small-scale entrepreneurs in Sri Lanka. This would be an approach for the government to identify potential business trends to improve small businesses easily.
Impact of COVID–19 Pandemic on Business Sustainability in the Apparel Industry of Sri Lanka
(Faculty of Commerce and Management Studies, University of Kelaniya, 2021) Karunaratna, D.S.M.; Ariyaratne, W.H.G.; Hettiarachchi, L.M.; Perera, G.S.K.; Rajapakshe, W.; Shamila, P.
During the COVID-19 crisis, the apparel industry faces many challenges, including rising costs and workplace environment changes. Therefore, cost reduction becomes a top priority, and workplace environment changes impact business sustainability. This research purposes of determining the COVID-19 pandemic impact on business sustainability in the apparel industry of Sri Lanka. Aggressive cost reduction strategies, workplace environmental changes are considered independent variables, and business sustainability is considered the dependent variable. This research is based on the positivism paradigm, and quantitative data have been collected using a deductive approach. The cluster sampling method applies to collect data from 100 employees from the top 10 textiles and apparel manufacturing companies in Sri Lanka. The descriptive statistical analysis indicated the most respondents are within the range of mean value shares. According to the results of ANOVA and model summary, substantively support H2. The regression analysis results show a significant impact of workplace environmental changes on business sustainability, and aggressive cost reduction strategies have no significant impact. These results do not support H1. There are limitations to simplifying the findings when considering the response rate and sample size. The effect of other factors that can impact the business sustainability of apparel companies was not considered in this study because it was limited to three variables. The authors recommend further research to determine the impact of COVID -19 on business sustainability by using small and medium-sized apparel companies in Sri Lanka.
Impact of Lifelong-Learning Mindset on Career Success of the Accounting and Finance Professionals
(Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021) Wijenayake, R.W.A.V.A.; Fernando, P.M.R.N; Nilesh, S.; Diddeniya, M.D.G.M.S.; Weligodapola, M.; Shamila, P.
The study is designed to examine the impact of lifelong learning mindset on the career success of accounting and finance professionals in Western province of Sri Lanka as there are very few studies conducted for the field of accounting and finance in Sri Lankan context. And the research problem stated how the lifelong learning mindset impact on the career success of accounting and finance professionals. The main objective of this study is to identify how the Lifelong- learning Mind-set impact on Career Success of the accounting and finance professionals. The lifelong learning mindset is the desire to learn new things and the curiosity, resilience and the strategic thinking are the selected constructs to measure the life-long learning mind-set. Career success refers to certain objectives and emotional measures of improvement in his/her work life. The related variables of career success measured through the number of promotions that a has granted in his work life.Positivism is the research paradigm, and the deductive approach is involved as this study relies on testing an existing theory. To conduct the study, the accounting and finance professionals in western province in Sri Lanka had selected because most reputed international, local companies and specifically, headquarters of most of the companies are in western province. The responses cannot collect from the whole population. Therefore, this study used simple random sampling method and sample size is 120.Therefore, to identify the impact 5-point Likert scales is used to perform this quantitative data. Required data gathered through an online questionnaire and the final outputs of the study will offer certain important recommendations to several parties such as to universities, undergraduates, companies and to the policy makers to improve, help mentally and financially and motivate the students and the employees to continue their studies without ceasing after completion of their degree.A regression analysis was conduct in performing the data analysis because the study investigates the influence from Lifelong- learning Mindset on Career Success of the Accounting and Finance Professionals. In conducting the analysis, a 95% of confidence level is considered so the significant rate greater than. 0.05 rejected because according to the 95% confidence level those are insignificant. The findings of the regression were revealed there is a positive relationship between curiosity and career success. Further, it divulged curiosity indicted the positive effect on career success from its standardized coefficient Beta value of 0.539. Therefore, curiosity in lifelong learning mind-set impacting among accounting and financial professional in their career success.